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Small Business Marketing Guide: Everything New and Existing Businesses
Small businesses have a lot to manage, including marketing. This guide will introduce you to core concepts of small business marketing.
Jennifer Post
Jennifer Post
What Are Demographics in Marketing?
Demographics are a key part of your small business marketing strategy, as they help you identify the individual members of your audience by certain characteristics, wants and needs.
Mark Fairlie
Mark Fairlie
How to Reach Your Target Customer
Struggling to pinpoint your audience? Learn several ways to identify and reach the people who need your products and services.
Katharine Paljug
Katharine Paljug
10 Ways to (Really) Know Your Customers
Follow these customer engagement tips and tools to help you build brand loyalty and drive repeat business.
Sammi Caramela
Sammi Caramela
Local Marketing Strategies for Success
Many businesses must focus their marketing efforts on a local audience.
Adam Uzialko
Adam Uzialko

Latest in Growing a Business: Advice, Tips and Resources to Help You Take Your Business to the Next Level

See All Latest
10 Tips to Host a Productive Videoconference
By Chad Brooks | September 22, 2023

Follow these tips and expert advice to make your video meetings more productive.

17 Small Business Organization Apps
By Katharine Paljug | September 22, 2023

Staying organized can be difficult, especially for busy entrepreneurs. These 17 applications make it easier to stay on top of your daily operations.

10 Tax Solutions for Small Businesses
By Sally Herigstad | September 22, 2023

Tax apps, business tax software and other tools can help small business owners stay on top of tax obligations. Discover 10 small business tax solutions.

Workplace Automation Is Everywhere, and It’s Not Just About Robots
By Adam Uzialko | September 22, 2023

Learn how automation is changing business, in ways both mundane and futuristic, and how you can embrace automation to improve efficiency and productivity.

Freelance Taxes: What Every Freelancer Needs to Know
By Paula Fernandes | September 22, 2023

Freelancers are responsible for figuring out their own tax obligations and when to pay. Learn how to pay taxes as a freelancer.

Small Business Credit Card Processing: What You Need to Know
By Julianna Lopez | September 22, 2023

Learn the basics of credit card processing, including fees, transaction types, and pros and cons.

Should Your Business Switch to Cloud PBX?
By Simone Johnson | September 22, 2023

Looking for a new telephone system? Consider switching to cloud PBX.

Could Your Business Benefit From a Phone System Mobile App?
By Mark Henricks | September 22, 2023

Business phone system mobile apps allow employees to take customer calls on their mobile devices while appearing to be on the business' main phone line.

5 Ways CRM-Enabled POS Systems Can Help Your Business
By David Gargaro | September 22, 2023

Learn how your business can use CRM-enabled POS software to find new efficiencies and save money.

Should You Get A Cloud-Based Business Phone System?
By Kiely Kuligowski | September 22, 2023

Does your business need a cloud-based phone system? This guide will help you weigh the pros and cons and determine whether one is right for you.

Commercial delivery vans
Tips to Reduce Your Fleet’s Idle Time
By David Gargaro | September 22, 2023

Reducing your company fleet drivers' idling saves you money and is good for the environment. Here are some ways to make it happen.

Truck driver wearing a mask
9 Ways to Reduce Fleet Maintenance Costs
By Max Freedman | September 22, 2023

You can take several steps to cut down on your fleet maintenance costs. Here are some of the best options.

5 Reasons You Need a Mobile POS System for Your Restaurant
By Donna Fuscaldo | September 22, 2023

Before you buy a POS system for your restaurant, check out the advantages of mobile POS systems. Here's everything you need to know about mPOS systems.

Server using a POS system in a restaurant
5 Ways POS Systems Are Changing (and Why It Matters)
By Kayla Harrison | September 22, 2023

New POS systems streamline checkout, track your online and brick-and-mortar sales, track inventory, and integrate with your accounting software.

Medical Billing and Collection Tips From the Pros
By Paula Fernandes | September 22, 2023

Experts share their advice, from the obvious to the unexpected. Plus, find the best medical billing software.

Business meeting
5 Crucial Steps to Sell Your Business
By Ace Chapman, Broker at Business Exits Inc. | September 21, 2023

Taking these steps to sell your business will ensure you maximize your value and transfer ownership smoothly.

Top 6 Best QuickBooks Alternatives: A Complete Guide
By Vishal Sanjay | September 21, 2023

This article offers the best alternatives to QuickBooks for small business accounting software.

businesswoman standing over a series of paper reports on a desk
How to Define Accounting for Business
By Matt D’Angelo | September 21, 2023

Business owners should understand the basics of accounting, including what accountants do. Learn how to improve your fundamental accounting knowledge.

Small Business Guide to Health Insurance
By Kiely Kuligowski | September 21, 2023

Here's how small business health insurance works, why you should offer it and what types of health insurance are available for small businesses.

people sitting around a conference table working
6 Examples of Diverse and Inclusive Companies
By Kiely Kuligowski | September 21, 2023

Find out how several major brands are implementing diversity and inclusion in their culture and daily operations.

How to Improve Your Hiring and Recruitment Process
By Skye Schooley | September 21, 2023

Searching for new talent? Follow these hiring tips to improve your employee recruitment efforts.

Does My Restaurant Need to Offer Mobile Ordering to Get Ahead?
By Leslie Pankowski | September 20, 2023

Customers like the convenience of skipping the line with mobile order-ahead at restaurants. Learn the pros, cons and options of offering mobile ordering.

VoIP vs. Landline: Which Is Best for Your Business?
By Kiely Kuligowski | September 20, 2023

See popular features, pros and cons, equipment comparisons and more factors you should consider when deciding on the best phone system for your business.

Website designers collaborating in an office
Building a Business Website: A Small Business Guide
By Karina Fabian | September 20, 2023

Learn the steps to building a website that helps your company grow and get answers to frequently asked questions.

Video Conferencing Cheat Sheet: Zoom, Skype, Microsoft Teams and GoTo Meeting
By Andrew Martins | September 20, 2023

This guide breaks down some of the most popular video conferencing platforms, such as Zoom, Skype, and Microsoft Teams, so you can become a power user.

Beyond Bitcoin: How Blockchain Is Improving Business Operations
By Shayna Waltower | September 19, 2023

Blockchain technology has numerous business applications that extend far beyond bitcoin. It can improve contracts, supply chain management and much more.

Accountant using a calculator
What Is Bookkeeping?
By Cynthia Uzialko | September 19, 2023

This intro to bookkeeping defines the term and describes how bookkeeping relates to your business’s accounting methods.

What Is Skip Tracing In Debt Collection?
By Max Freedman | September 19, 2023

Skip tracing can help you find someone who is trying to avoid paying a debt owed to your business. Here’s what it is and when to employ it.

Small Business Guide to Charitable Giving and Tax Deductions
By Bennett Conlin | September 19, 2023

Making charitable contributions through your business helps others and may also provide unique benefits. Learn how charitable giving affects your business.

Fleetup company logo
FleetUp Review
By Neil Cumins | September 18, 2023