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Social Media

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How Facebook Supports Military Veterans and Their Families
By Andrew Martins | November 16, 2022

Facebook has resources for veterans to connect & find work. Learn about Facebook's Military Veterans Hub and how it helps vets learn skills and find jobs.

Tumblr for Business: Everything You Need to Know
By Saige Driver | November 15, 2022

Like any social media platform, Tumblr can be a great branding tool – if you play your cards right. Learn how to use Tumblr to your business's advantage.

As Trust in Online Media Drops, Email Newsletters Drive Engagement
By Andrew Martins | October 24, 2022

Email is still an effective way to engage customers.

How Taylor Swift Rocks Social Marketing … And How You Can, Too
By Brittney Morgan | October 20, 2022

Tumblr is a social network that many businesses and brands can't figure out, but pop superstar Taylor Swift has mastered it in a way that you can, too.

Measuring Success When Working With Influencers
By Kiely Kuligowski | October 20, 2022

Influencers on social media can be helpful brand ambassadors, but if you're not monitoring their impact, you can't tell if you're getting a good ROI.

15 LinkedIn Marketing Hacks to Grow Your Business
By Simone Johnson | October 20, 2022

Looking to grow your business? Follow these LinkedIn marketing tips to help your brand gain recognition on the social media platform.

TikTok for Business: How You Can Use This Social Network
By Skye Schooley | October 20, 2022

TikTok has taken social media by storm. Learn how to use it for your business.

YouTube for Business: Everything You Need to Know
By Kiely Kuligowski | October 13, 2022

This guide includes tips on how to use YouTube for small business marketing, from creating a YouTube channel to optimizing videos for your audience.

How to Make a Snapchat Geofilter
By Max Freedman | October 11, 2022

Use this unique method of advertising on the popular social media platform.

Most Employers Screen Job Candidates’ Social Media Profiles. Should You?
By Max Freedman | October 05, 2022

Professional social networks are a popular way to fill job positions, but they can be legally and ethically murky.

businessman at a desk using a smartphone
Snapchat for Business: Everything You Need to Know
By Saige Driver | September 19, 2022

Here's everything you need to know about using the popular "disappearing message" app for your business.

Tired of Yelp? 14 Alternative Business Review Websites
By Adam Uzialko | September 19, 2022

Yelp is the biggest name in business review sites, but it's not the only game in town. Check out 14 Yelp alternatives for honest feedback and information.

Pinterest for Business: Everything You Need to Know
By Saige Driver | August 24, 2022

Here's everything you need to know about using Pinterest for business, including the key terms and how to create an account.

11 Best Slack Apps for Business
By Adam Uzialko | August 24, 2022

Slack comes with more than 450 integrations. These 11 will improve your workday.

How to Avoid Copyright Infringement in the Age of Social Media
By Matt D’Angelo | August 12, 2022

Many of the abundant resources on the internet are copyrighted, and improper use can lead to legal problems. Avoid trouble by following these best practices.

How Social Media Is Changing Business
By Adam Uzialko | August 05, 2022

CEO of SaleSpider on the difference between social media and social networks

Social Media for Business: Marketing, Customer Service and More 
By David Cotriss | August 05, 2022

Social media is a crucial business channel for marketing, advertising and customer service. Learn how to create an effective social media strategy.

Facebook for Business: Everything You Need to Know
By Max Freedman | August 05, 2022

Facebook has advertising and engagement tools that benefit small businesses. Learn about Pages and ads, and get tips on engaging customers.

Instagram for Business: Everything You Need to Know
By Max Freedman | August 05, 2022

Instagram can be a powerful business marketing tool and online shopping platform. Learn about the Shop tool, audience insights and more.

10 Unexpected Ways Facebook Is Good for Your Business
By Bennett Conlin | August 05, 2022

Facebook gets a bad rap, but its business benefits often go unrecognized. Learn how Facebook can help you boost your audience and build your brand.

How to Target Older Demographics With Social Media Marketing
By Stella Morrison | August 05, 2022

Don't underestimate social media's ability to reach older demographics. Here's what you need to know.

How to Handle Social Media Harassment
By Stella Morrison | August 03, 2022

If you or your business are being harassed online, there are a few things you can do to protect yourself or your company.

Facebook Unfriending Has Real-Life Consequences
By Sean Peek | August 03, 2022

Unfriending someone on Facebook can have real-world consequences, reports a study from the University of Colorado Denver.

25 LinkedIn Groups Every Entrepreneur Should Belong To
By Julianna Lopez | August 03, 2022

The right groups can be an invaluable resource to help you improve and grow your business. Here are 25 groups you should consider joining.

Social Media for Startups: Entrepreneurs Share 5 Key Lessons
By Nicole Fallon | August 03, 2022

At American Express OPEN's CEO BootCamp, two startup founders shared their lessons for growing and branding their businesses through social media.

Twitter for Business: Everything You Need to Know
By Saige Driver | August 03, 2022

This guide explains the basics of using Twitter for business and how to develop a social media marketing strategy that includes Twitter.

10 Business Instagram Accounts Entrepreneurs Should Follow
By Bassam Kaado | August 03, 2022

Follow these 10 Instagram accounts for entrepreneurial inspiration, and gain tips on how to use your own Instagram Business account effectively.

LinkedIn for Business: Everything You Need to Know
By Kiely Kuligowski | August 03, 2022

LinkedIn is the most important social media platform for businesses and job seekers alike.

Salesforce Unveils Social Media Integration for SMBs
By Andrew Martins | June 29, 2022

Starting today, Salesforce's social media tools are available for small businesses through the company's Salesforce Essentials product for $25 a month.

LinkedIn Study Reveals the Skills Employers (Really) Want
By Sara Angeles | June 29, 2022