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Your Guide to Growing Your Business

All of the topics that will give you the edge when it comes to scaling your business and taking it to the next level.

Latest in Growing a Business: Advice, Tips and Resources to Help You Take Your Business to the Next Level

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Small Business Taxes: What to Expect in 2023
By Sally Herigstad | July 12, 2023

This article includes the most up-to-date tax rules small business owners need to know for the current year.

YouTube for Business: Everything You Need to Know
By Kiely Kuligowski | July 12, 2023

YouTube can get your brand in front of millions of users. Learn how to use a YouTube channel to help your audience view and engage with your brand videos.

Have a Seasonal Business? 4 Tips for Year-Round Profitability
By Saige Driver | July 06, 2023

A seasonal business doesn't have to mean limited profits. Learn strategies for managing expenses and keeping your seasonal business afloat all year long.

How to Develop Successful Email Drip Campaigns
By Kiely Kuligowski | July 06, 2023

Email drip campaigns are an easy way to connect with customers and grow your business. Get step-by-step instructions here.

Baby Boomers Worried They Haven’t Saved Enough for Retirement
By Dock David Treece | July 06, 2023

As the baby boomer population nears retirement, a study shows that 45% aren't prepared.

How to Use National Days Properly for Advertising
By Natalie Hamingson | July 06, 2023

National Days provide unique opportunities for businesses to embark on advertising campaigns. Learn about 50 days you can use in national advertising.

Preventing and Avoiding Network Security Threats and Vulnerabilities
By Adam Uzialko | July 06, 2023

Working through security threats can help you protect your small business and its customers.

Outsourcing the HR Function: How and When to Outsource Human Resources to a Third Party
By Max Freedman | July 05, 2023

Outsourcing HR has its pros and cons. Learn how and when to outsource human resources to a third party and what functions HR outsourcing provides.

Accountant using a calculator
What Is a Revolving Line of Credit?
By Dock David Treece | July 03, 2023

A revolving line of credit lets businesses borrow against a set amount. Learn how revolving lines of credit work, their types, and their pros and cons.

Should You Hire At-Will Employees?
By Julie Ritzer Ross | July 03, 2023

If you’re considering hiring at-will employees, you should first understand the benefits and drawbacks outlined in this guide.

How to Build Business Credit
By Matt D’Angelo | June 30, 2023

Good business credit helps your company grow faster. Learn how to build and maintain solid business credit.

businesswoman on the phone
32 Reference Check Questions You Should Ask
By Max Freedman | June 26, 2023

Reference checks help employers understand job candidates' qualifications and make informed hiring decisions. Learn 32 reference check questions to ask.

person checking email on computer
Better Data and Personalization Are the Future of Email Marketing
By Andrew Martins | June 26, 2023

Email marketing is evolving to help businesses grow. Learn how artificial intelligence, machine learning and cloud technology will affect email marketing.

What Small Businesses Should Know About Cryptocurrency
By Adam Uzialko | June 26, 2023

Cryptocurrency can lower transaction fees but introduce security concerns. Learn the benefits and risks of accepting cryptocurrency at your small business.

How Are Bonuses Taxed?
By Max Freedman | June 22, 2023

Giving your employees bonuses? Learn how to calculate the proper tax withholdings.

job interviewer holding a candidate's resume
Ways AI is Changing HR Departments
By Gem Siocon | June 22, 2023

Artificial intelligence (AI) has significantly transformed human resources (HR). Here are the ways AI is changing HR processes.

11 Email Marketing Mistakes and How to Avoid Them
By Bennett Conlin | June 22, 2023

Learn how to avoid these email marketing mistakes that plague small businesses.

How to Make Flexible Work Policies That Attract Top Talent
By Mona Bushnell | June 22, 2023

Follow these tips to implement a flexible work plan for your team and attract the best new employees in the process.

Organic Food Sales Growth Outpaces Rest of Grocery Industry
By Shayna Waltower | June 22, 2023

Consumers are spending more on organic food than ever.

6 Crazy Marketing Gimmicks Gone Horribly Wrong
By Chad Brooks | June 22, 2023

Not all marketing campaigns go as planned. We break down some of the biggest marketing failures of all time.

What Is a Per Diem?
By Nicole Fallon | June 22, 2023

In the workplace, "per diem" usually refers to a daily allowance or stipend for certain business travel expenses. Here's what employers need to know.

How to Create a Landing Page That Converts
By Stella Morrison | June 22, 2023

Landing pages offer relevant information and serve your most important CTAs. Here's how to ensure your landing page is optimized to drive conversions.

How to Develop and Track a Marketing Budget
By Marisa Sanfilippo | June 22, 2023

How much is enough to get your brand noticed and drive conversions? How much is too much? Here's what you should know about developing a marketing budget.

Awesome Resources for Furloughed Workers
By Anna Attkisson | June 22, 2023

Companies from AT&T to Wells Fargo, and even Rosetta Stone are offering special deals and assistance to government employees affected by the shutdown.

18 Ways to Secure Your Devices From Hackers
By Max Freedman | June 22, 2023

Protecting your business's network is crucial to operations. Learn tips for securing your computers, network, and mobile devices from hackers.

Requirements for Keeping Paycheck Records
By Skye Schooley | June 21, 2023

Employers must keep paycheck records for each employee. Learn what documents you need to retain and how long you need to keep them.

What Are Demographics in Marketing?
By Mark Fairlie | June 21, 2023

Successful companies spend money on marketing only to people they know want what they sell. But how do they find these consumers? With demographics.

Cybersecurity Tips for Working From Home
By Andrew Martins | June 21, 2023

Remote work demands cybersecurity. This article includes tips for hybrid and remote teams to ensure their data is secure and company networks aren’t compromised.

Local Marketing Strategies for Success
By Adam Uzialko | June 21, 2023

For many businesses, marketing efforts must reach a local audience. Here are some local marketing strategies for small businesses.

What Are the Requirements of Maternity Leave?
By Kiely Kuligowski | June 21, 2023

Maternity leave policies can boost employee retention and attract top talent. Learn about maternity leave laws and how to develop a maternity leave policy.