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Your Guide to Growing Your Business

All of the topics that will give you the edge when it comes to scaling your business and taking it to the next level.

Latest in Growing a Business: Advice, Tips and Resources to Help You Take Your Business to the Next Level

See All Latest
Article
What Is SQL?
By Chad Brooks | September 03, 2024
SQL (Structured Query Language) is a programming language used to communicate with and manipulate databases. Learn its history and when to use it.
businesman signing a check
Article
Accounts Receivable: What Small Businesses Need to Know
By Sally Herigstad | August 29, 2024
Accounts receivable refer to unpaid invoices a business should receive from customers from sales. Learn how accounts receivable affects operations.
Article
First Impressions: What Good Design Can Do for Your Business
By Adryan Corcione | August 29, 2024
Learn how your company can create a better website.
Article
Homeshoring Brings Call Centers and Customers Closer
By Adam Uzialko | August 29, 2024
Outsourcing cuts costs for a call center, but at the expense of customer satisfaction. Learn how homeshoring brings call center jobs back to the U.S.
Article
PEO vs. Insurance Broker: Which One Should You Choose for Health Insurance?
By Erin Donaghue | August 29, 2024
PEOs and insurance brokers can help your business offer health insurance benefits to employees. Find out which option is right for you.
Article
7 Lead-Nurturing Strategies
By Yara Simón | August 28, 2024
This guide delves into seven lead-nurturing strategies that you can use to connect with your prospects.
Article
Mail Solutions to Save You Time and Money
By Bennett Conlin | August 28, 2024
If your business relies on direct mail or it wants to start relying on direct mail, it's worth investing in small business postage solutions.
Article
What Is Conjoint Analysis?
By Amanda Hoffman | August 27, 2024
Conjoint analysis is a method of product and pricing research. Learn why this market research tool is effective and how to conduct a conjoint analysis.
Article
How Sentiment Analysis Can Improve Your Sales
By Mark Fairlie | August 27, 2024
Learn what sentiment analysis is and how it helps businesses understand what their customers are feeling, which can improve sales and brand strength.
Article
Report Examines SMB Trends, Challenges and Future Planning
By Amanda Hoffman | August 23, 2024
Salesforce's annual report examines SMB challenges worldwide. See the trends in investment, employees, flex time, technology and security.
Article
DIY PR: 12 Public Relations Solutions for Small Businesses
By Max Freedman | August 22, 2024
Good public relations can complement your business's marketing and advertising efforts. Learn how to do your own PR.
People sitting around a table
Article
Marketing to Millennials: How to Capture Gen Y Consumers
By Mark Fairlie | August 21, 2024
Follow these successful marketing techniques and strategies to engage with and sell to Generation Y, also known as millennials.
coworkers at their desks in an office
Article
Is Equipment Considered an Asset?
By Julie Thompson | August 19, 2024
Equipment can be both an asset and a liability in business accounting. Learn how to classify it properly on your balance sheet.
Article
When Is It Time To Hire a Full-Time Human Resources Employee?
By Erin Donaghue | August 16, 2024
HR employees handle staffing, compensation, development, health and safety, and more. Learn when it's time for your company to bring on HR help.
Article
Cloud vs. Data Center: What to Consider
By Eduardo Vasconcellos | August 16, 2024
Cloud storage and data centers aren't the same. Learn how the differences impact the time and money spent on storage, and how to recover data after loss.
Article
Cybersecurity While Traveling: Tips and Tricks
By Andreas Rivera | August 16, 2024
Before traveling, make sure that your network and its data are protected from eavesdroppers, cybercriminals and snoopy government entities.
Article
Google for Business: A Small Business Guide
By Sammi Caramela | August 14, 2024
Google offers several tools for small businesses, many of them free. Learn how to use tools like Google Business Profiles, Google Analytics and Google Ads.
Business meeting
Article
5 Crucial Steps to Sell Your Business
By Ace Chapman, Broker at Business Exits Inc. | August 13, 2024
Taking these steps to sell your business will ensure you maximize your value and transfer ownership smoothly.
Article
How the GDPR Is Affecting Email Marketing
By Adam Uzialko | August 13, 2024
Email marketing is still effective under the GDPR. Learn how compliance with the EU's sweeping privacy measure can actually help you target your audience.
Article
Preventing Network Security Threats and Vulnerabilities
By Adam Uzialko | August 13, 2024
Working through security threats can help you protect your small business and its customers.
Article
A Guide to Managing Customer Relationships
By David Gargaro | August 13, 2024
Improving the customer experience is crucial to business success. Learn how to build positive customer relationships and keep your customers long-term.
Article
Making the Most of Yelp: A Small Business Guide
By Mark Fairlie | August 13, 2024
In this guide learn what Yelp is, how to make the most out of business listings and how best to handle bad customer reviews.
Article
Why Your Website Needs to Be Google Mobile-Friendly
By Adam Uzialko | August 13, 2024
This guide covers the importance of optimizing your website to be mobile-friendly, an important factor in your rankings on search engines like Google.
Article
How to Accept Mobile Credit Card Payments
By Bennett Conlin | August 13, 2024
Accepting mobile credit card payments allows your business to make sales anywhere, anytime. Find out how mobile credit card readers work.
Article
Small Business Marketing Guide: Everything New and Existing Businesses
By Jennifer Post | August 13, 2024
Small businesses have a lot to manage, including marketing. This guide will introduce you to core concepts of small business marketing.
Article
Private Funding Sources for Small Businesses
By Siri Hedreen | August 12, 2024
Private funding sources can offer much-needed investment capital to any small business's balance sheet. Here's what they are and how to secure funding.
Article
A Small Business Guide to Sending Effective Marketing Emails
By Kiely Kuligowski | August 09, 2024
Learn how to send marketing emails with this guide to signing up for an email marketing service, managing your contacts, and more.
Article
How Artificial Intelligence Is Transforming The Insurance Industry
By Adam Uzialko | August 08, 2024
Artificial intelligence is making the insurance industry smarter and faster. Here's how machine learning is changing the underwriting process.
Article
How a Mobile CRM Benefits Your Business
By Max Freedman | August 08, 2024
Mobile CRMs allow employees to tap into your CRM from anywhere. Here is how they work and what five elements you should consider when implementing one.
Article
Intel Processors Over the Years
By Neil Cumins | August 08, 2024
As the world leader in computer processing, Intel processors have a long and fascinating history. Follow their progress over the years.