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Your Guide to Growing Your Business

All of the topics that will give you the edge when it comes to scaling your business and taking it to the next level.

Latest in Growing a Business: Advice, Tips and Resources to Help You Take Your Business to the Next Level

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Article
How to Upload PowerPoint Presentations to YouTube
By Sammi Caramela | September 11, 2024

Putting a presentation on YouTube can be a great way to reach co-workers and customers, and it's easy to do. Here's how.

Article
Consumers Have Human-like Relationships With Brands
By Julie Thompson | September 11, 2024

Consumers and brands can maintain relationships that mimic humanlike relationships.

Article
How Long Could Your Business Survive on Cash Reserves?
By Sally Herigstad | September 10, 2024

The average small business can only last 27 days without cash inflows. How long would your company make it?

Article
Business vs. Consumer Laptops: What You Need to Know
By Sammi Caramela | September 10, 2024

Business laptops and consumer laptops have hardware and design differences. Learn how to determine if you need business laptops for your company.

envelope with a paycheck
Article
A Guide to Bonus Depreciation
By Jamie Johnson | September 09, 2024

Not sure what bonus depreciation is or how to track it? Learn how to claim bonus depreciation for your business assets in this detailed guide.

Article
CRM Integrations for Small Businesses
By Vanessa Ruiz | September 09, 2024

Businesses can integrate apps with their main CRM software to streamline functionality. Here are the top CRM integrations to consider.  

Article
7 Steps to a Successful CRM Implementation
By Vanessa Ruiz | September 09, 2024

This guide covers the important steps of implementing a CRM software for a small business.

Article
Should Your Business Switch to Cloud PBX?
By Simone Johnson | September 06, 2024

In a cloud PBX system, all software and data are stored in the cloud. No equipment is needed. Learn if this phone system type is right for your business.

Server using a POS system in a restaurant
Article
5 Ways POS Systems Are Changing (and Why It Matters)
By Kayla Harrison | September 06, 2024

POS systems have evolved to include capabilities that allow for analytics and customer interaction that can elevate business practices and operations.

Article
5 POS Reports Every Business Owner Should Run
By Donna Fuscaldo | September 06, 2024

If you’re new to using a POS or unfamiliar with analytics in general, these five types of reports are a good starting point.

Article
Is a Four-Line Phone System Right for Your Business?
By Jeff Hale | September 06, 2024

What is a four-line phone system, and how do you know if you need one? Find out how these phone systems work and if one would be right for your business.

Close up on hand holding phone at office desk
Article
What Is a PBX System?
By Simone Johnson | September 06, 2024

Does your business need a PBX system? Read this article to find out.

Article
Self-Employed 401(k) Plans: Frequently Asked Questions
By Heather Larson | September 05, 2024

Check out the answers to these frequently asked questions about self-employed 401(k) plans.

Accountant working with a laptop and a calculator
Article
What Are Payroll Taxes?
By Sean Peek | September 05, 2024

Employers must withhold federal income tax, plus any state or local taxes. Here’s what every small business owner should know.

office security
Article
How to Calculate and Improve Employee Turnover
By Max Freedman | September 05, 2024

Learn what causes employee turnover and how to improve retention.

Article
What Is SQL?
By Chad Brooks | September 03, 2024

SQL (Structured Query Language) is a programming language used to communicate with and manipulate databases. Learn its history and when to use it.

businesman signing a check
Article
Accounts Receivable: What Small Businesses Need to Know
By Sally Herigstad | August 29, 2024

Accounts receivable refer to unpaid invoices a business should receive from customers from sales. Learn how accounts receivable affects operations.

Article
First Impressions: What Good Design Can Do for Your Business
By Adryan Corcione | August 29, 2024

Learn how your company can create a better website.

Article
Homeshoring Brings Call Centers and Customers Closer
By Adam Uzialko | August 29, 2024

Outsourcing cuts costs for a call center, but at the expense of customer satisfaction. Learn how homeshoring brings call center jobs back to the U.S.

Article
PEO vs. Insurance Broker: Which One Should You Choose for Health Insurance?
By Erin Donaghue | August 29, 2024

PEOs and insurance brokers can help your business offer health insurance benefits to employees. Find out which option is right for you.

Article
7 Lead-Nurturing Strategies
By Yara Simón | August 28, 2024

This guide delves into seven lead-nurturing strategies that you can use to connect with your prospects.

Article
Mail Solutions to Save You Time and Money
By Bennett Conlin | August 28, 2024

If your business relies on direct mail or it wants to start relying on direct mail, it's worth investing in small business postage solutions.

Article
What Is Conjoint Analysis?
By Amanda Hoffman | August 27, 2024

Conjoint analysis is a method of product and pricing research. Learn why this market research tool is effective and how to conduct a conjoint analysis.

Article
11 Best Slack Apps for Business
By Adam Uzialko | August 27, 2024

Slack comes with more than 450 integrations. These 11 will improve your workday.

Article
How Sentiment Analysis Can Improve Your Sales
By Mark Fairlie | August 27, 2024

Learn what sentiment analysis is and how it helps businesses understand what their customers are feeling, which can improve sales and brand strength.

Article
Report Examines SMB Trends, Challenges and Future Planning
By Amanda Hoffman | August 23, 2024

Salesforce's annual report examines SMB challenges worldwide. See the trends in investment, employees, flex time, technology and security.

Article
DIY PR: 12 Public Relations Solutions for Small Businesses
By Max Freedman | August 22, 2024

Good public relations can complement your business's marketing and advertising efforts. Learn how to do your own PR.

People sitting around a table
Article
Marketing to Millennials: How to Capture Gen Y Consumers
By Mark Fairlie | August 21, 2024

Follow these successful marketing techniques and strategies to engage with and sell to Generation Y, also known as millennials.

coworkers at their desks in an office
Article
Is Equipment Considered an Asset?
By Julie Thompson | August 19, 2024

Equipment can be both an asset and a liability in business accounting. Learn how to classify it properly on your balance sheet.

Article
When Is It Time To Hire a Full-Time Human Resources Employee?
By Erin Donaghue | August 16, 2024

HR employees handle staffing, compensation, development, health and safety, and more. Learn when it's time for your company to bring on HR help.