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Everything that you need to know to find more customers, and drive more revenue for your business. Learn the latest from the experts.

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Article
Homeshoring Brings Call Centers and Customers Closer
By Adam Uzialko | August 03, 2022

Outsourcing cuts costs for a call center, but at the expense of customer satisfaction. Learn how homeshoring brings call center jobs back to the U.S.

Online customer
Article
7 Smart Tips for Reaching New Customers in Different Markets
By Sammi Caramela | August 03, 2022

Find out how to expand your target audience with these marketing strategies.

Article
How to Upload PowerPoint Presentations to YouTube
By Sean Peek | August 03, 2022

Putting a presentation on YouTube can be a great way to reach co-workers and customers, and it's easy to do. Here's how.

Article
Invasion of Privacy? What Consumers Think of Personalized Online Ads
By Neil Cumins | July 07, 2022

Personalized online ads benefit businesses, but how do consumers actually feel about them?

Article
Projection Mapping: What It Is and Why Your Business Should Try It
By Neil Cumins | July 06, 2022

Discover how mapping software can overlay images on a backdrop or background, providing unforgettable experiences and improving ad campaigns.

Article
First Impressions: What Good Design Can Do for Your Business
By Adryan Corcione | June 29, 2022

Learn how your company can create a better website.

Article
Location-Based Ads: Convenience vs. Privacy
By Andrew Martins | June 29, 2022

Thanks to smartphones, marketers can target ads to people's locations. What are the privacy ramifications for consumers and businesses?

Article
How to Qualify a Lead
By Max Freedman | June 29, 2022

Learn about the lead qualification process, why it is important and how to qualify a lead.

Article
Big Data vs. CRM: How Can They Help Small Business?
By Adam Uzialko | June 29, 2022

Big Data and CRM help small businesses make better decisions when it comes to their customers.

Article
How to Get Your Product Into Celebrity Hands
By Sean Peek | June 29, 2022

If you can't afford an agency, there are still ways to get your products to celebrities. Here's how.

Article
Responding to Online Reviews Can Help Your Business
By Andrew Martins | June 29, 2022

Online reviews shape what existing and future customers think about your business. Responding to them can set the right tone when it comes to customer enga

Article
Small Business Guide to Sending Marketing Emails
By Kiely Kuligowski | June 29, 2022

Learn how to send marketing emails with this guide to signing up for an email marketing service, managing your contacts, and more.

Article
9 Reasons to Try Text Message Marketing for Your Small Business
By Max Freedman | June 29, 2022

Text message marketing is a valuable marketing channel. Here's how it can benefit your business when used properly.

Article
How to Embed a Video in Your Email
By Jamie Johnson | June 29, 2022

Learn why you should consider adding video to your emails and how to do it right.

Article
How to Close the Deal: 10 Sales Strategies
By Yara Simón | June 29, 2022

This guide delves into ten sales strategies that can help a salesperson close the deal.

Article
Why Analyzing Sales Data Is Important for Small Businesses
By Donna Fuscaldo | June 29, 2022

Sales analytics can provide valuable data for your business. Learn why you should analyze your sales and how to do it.

Article
Email Marketing List Maintenance Best Practices
By Jamie Johnson | June 29, 2022

Maintaining an email marketing list can be a challenge. Follow these best practices to keep your email lists up to date and accurate.

Article
Lost in Translation: 13 International Marketing Fails
By Skye Schooley | June 29, 2022

Read about 13 companies that made international marketing mistakes when taking their business global – and learn how to avoid making the same mistakes.

Article
Improve Your Marketing Automation With These Tips
By Adam Uzialko | June 29, 2022

Implement marketing automation software to increase marketing campaign ROI and overall work efficiency.

Article
How to Develop a Sales Script
By Yara Simón | June 29, 2022

This guide explains the benefits of a sales script, as well as how to develop and refine one.

Article
Is Net Promoter Score Still Useful?
By Dock David Treece | June 29, 2022

Your Net Promoter Score quantifies customer loyalty, but this method comes with limitations. Learn more about the pros and cons of this metric.

Article
11 Email Marketing Mistakes and How to Avoid Them
By Bennett Conlin | June 29, 2022

Learn how to avoid these email marketing mistakes that plague small businesses.

Remote worker
Article
How to Create a CRM Dashboard (Examples)
By Max Freedman | June 29, 2022

CRM dashboards offer instant insights into the metrics that matter most to your success. Here is what your dashboard should include.

Article
How CRM Analytics Work
By Max Freedman | June 29, 2022

This guide includes a description of CRM analytics and the data they provide, as well as how you can best use CRM analytics insights to optimize your busin

marketing fails
Article
How to Reach Your Target Customer
By Katharine Paljug | June 29, 2022

Do you know who your target audience is? Check out these expert tips on how to connect with yours.

Article
What Are CRM Models?
By Max Freedman | June 29, 2022

CRM software can improve the design and execution of CRM models. Learn about CRM models and why they are useful for small businesses.

Article
SMS Marketing Best Practices: Text Message Marketing Do’s and Don’ts
By Kiely Kuligowski | June 29, 2022

These text message marketing do's and don'ts could make or break a campaign's success.

Article
Sales Training Programs for Your Team
By Marisa Sanfilippo | June 29, 2022

Here are four sales training programs to improve your team's selling and customer service skills.

Article
How to Run a Successful Text Message Marketing Campaign
By Sammi Caramela | June 29, 2022

Text message marketing is an integral part of mobile marketing. Here's how to run a successful SMS marketing campaign.

Article
You’ve Got Mail: 4 Tips on Using Direct Mail for Business
By Andrew Martins | June 29, 2022

Using snail mail in a digital world may sound backward, but businesses regularly use direct mail. Here are some tips to help your business send mailers.