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Everything that you need to know to find more customers, and drive more revenue for your business. Learn the latest from the experts.

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Article
Do’s and Don’ts of Creating a Visual Brand
By Katharine Paljug | June 29, 2022

Visual elements like logos, photos and designs are a key part of your brand. Here's what to do – and not do – to ensure your visual assets are effective.

Article
7 Email Marketing Metrics You Should Track
By Jamie Johnson | June 29, 2022

Email marketing is profitable, but only if you track the right metrics. Here are seven email marketing metrics to grow your business.

Article
6 Ways to Create an Effective Sales Forecast
By Max Freedman | June 29, 2022

A sales forecast is key to determining an effective path forward for your business. Here are the steps you should take to create a sales forecast.

Article
How CRM Benefits Marketing Campaigns
By David Gargaro | June 29, 2022

CRM software can improve marketing campaigns through data-driven insights describing customer needs and behaviors.

Article
What Is Opt-in Email Marketing?
By Jamie Johnson | June 29, 2022

Learn tips for building an opt-in email marketing list to engage in successful email marketing campaigns with active subscribers.

Article
Customer Retention Strategies for Small Businesses
By Katharine Paljug | June 29, 2022

Many businesses are so focused on new clients they ignore current customers. Learn strategies to grow your business while keeping your current customers.

Article
How to Create and Implement a Sales Cycle
By Hannah Tayson | April 28, 2022

Sales cycles are crucial to bring in new customers and keep current customers loyal to your business. Here are the steps to implement a sales cycle.