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Sales & Marketing

Everything that you need to know to find more customers, and drive more revenue for your business. Learn the latest from the experts.

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How to Run a Gift Card Program
By Jennifer Dublino | January 23, 2023

This guide explains the benefits of running a gift card program as a small business.

Salesperson on the phone
How to Create and Implement a Sales Cycle
By Hannah Tayson | January 23, 2023

Sales cycles are crucial to bring in new customers and keep current customers loyal to your business. Here are the steps to implement a sales cycle.

Candidates awaiting a job interview
5 Hiring Horror Stories To Learn From
By Elizabeth Veras | January 23, 2023

The wrong hiring practices can yield some of the worst hires. We've gathered some stories for you so that you can learn from others' mistakes.

woman surrounded by papers and a calculator
Holiday Spending Can Help Boost the Bottom Line This Year
By Eduardo Vasconcellos | January 23, 2023

Holiday sales for 2022 are proving strong. Learn tips for how to capitalize on the season to help improve financial earnings before the end of the year.