Latest Content

Email marketing is profitable, but only if you track the right metrics. Here are seven email marketing metrics to grow your business.

This guide covers some business buzzwords your employees are tired of hearing.

Learn how workspace virtualization can provide greater flexibility and efficiency for your employees while staying within a limited budget.

A comprehensive look into some of the best business internet services for 2024.

Learn how HubSpot’s CRM can integrate with the tools you use to track customer data and manage your customer relationships across marketing, sales and support departments.

Salesforce and Zendesk rank among our top CRM picks year after year. We compared them to help you decide which platform better fits your business.

Learn how Zendesk can modernize your sales department and maximize productivity with a visual pipeline that’s dedicated to growing your revenue.

What's the best receipt app for your business? We reached out to small business owners and other professionals to find out what software they prefer.

A 401(k) is a benefit offered by employers that incentivizes employees to save money for their retirement. Here's how to choose one for your business.

An EHR system may take time to implement, but the benefits are worth the investment for medical facilities. See the steps and get software recommendations.

Patient reminders benefit your front-office staff, reduce no-shows, and increase patient satisfaction. Here's how to use them effectively.

Learn how to choose the best medical practice software for your organization.

Learn how to design an intuitive interactive voice response (IVR) system and find recommendations for business phone systems and services that offer IVR

RingCentral, Nextiva, 8x8, Zoom and Vonage are among the best phone systems for dental offices. Find the ideal VoIP phone system for your dental practice.

This article explains why placing excessive stress on employees can ultimately damage your business's productivity and, in turn, its bottom line.

From choosing the right location to investing in the right technology, here are 10 things you must do before you start a food truck.

These recruiting strategies will help you find the best candidates for the job.

A large proportion of job seekers express frustration with applying for jobs online, but success remains possible.

Claim scrubbers lead to more revenue more quickly while freeing your front-office staff's time and improving payer-patient relationships.

Skills and professional experience aren't the only things you should consider when hiring an employee. Hire them for their cultural fit too.

There's a science to persuasion, and you can use it to your advantage in understanding and influencing consumer behavior.

Tracking cost of goods sold (COGS) is an important indicator of financial health and critical for tax deductions. Here's how to calculate COGS.

Many retailers are implementing self-service POS kiosks so customers can ring up their own purchases. Learn the pros and cons of self-service POS kiosks.

Businesses that operate a fleet of vehicles know how much money they are spending on fuel each month. Here are several ways to cut down on those expenses.

Discover the benefits of customer surveys, learn how to develop a customer survey and decide how often to conduct customer surveys.

This guide describes the best practices for ensuring fleet health and complying with safety regulations at both the state and federal level.

Driver scorecards keep your fleet safe, fuel efficient and high performing while reducing wear and tear, accident expenses, and other costs.

Learn what merit pay is, how to award merit pay increases, and best practices for implementing a merit pay policy.

Human capital management (HCM) can seem like a vague concept but, as a small business owner, it’s important to understand.