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Your Guide to Growing Your Business

All of the topics that will give you the edge when it comes to scaling your business and taking it to the next level.

Latest in Growing a Business: Advice, Tips and Resources to Help You Take Your Business to the Next Level

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Should You Offer Severance Pay?
By Max Freedman | January 27, 2021

Depending on your reason for terminating an employee, you may be inclined to offer them severance pay to help them bridge the financial gap until they can find new employment.

FTC Telemarketing Laws to Call By
By Mona Bushnell | January 27, 2021

These FTC telemarketing rules are critical for businesses to know before engaging in any type of telemarketing.

What Are the Requirements of Maternity Leave?
By Kiely Kuligowski | January 27, 2021

Maternity leave is an important policy for attracting and retaining talent. Here's how to create your own policy.

Improve Your Marketing Automation With These Tips
By Jordan Beier | January 27, 2021

Marketing automation handles time-consuming tasks, allowing business owners to hone their marketing strategy. Discover which tasks you can deploy to an automated marketing solution.

Pros and Cons of Outsourcing Customer Service to an Offshore Call Center
By Adam Uzialko | January 26, 2021

This guide describes the pros and cons of outsourcing customer service to an offshore call center. Is an offshore call center right for you, or is it a risk you can't afford to take?

Requirements for Keeping Paycheck Records
By Skye Schooley | January 26, 2021

Learn what paycheck records are and how to properly retain them to maintain legal compliance.

Sales Tax for E-commerce: What Small Businesses Need to Know
By Bennett Conlin | January 25, 2021

If you sell across state lines, you're required to pay sales tax in those states. Here's how to comply with tax obligations as a small online seller.

Can Salesforce Stay on Top of CRM Providers in 2021?
By Mona Bushnell | January 25, 2021

Salesforce is a dominant force in the CRM world. However, there are alternatives to consider.

Cyberattacks on Remote Workers on the Rise: How to Defend Your Business
By Donna Fuscaldo | January 25, 2021

Small businesses are a prime target for hackers, particularly with many employees now working from home.

What Is Customer Segmentation?
By Jordan Beier | January 22, 2021

Improve the efficiency and focus of every department in your business with customer segmentation.

By Lori Fairbanks | January 22, 2021

Stripe is the best online credit card processor because it's easy to use and has transparent pricing, extra features, and custom options.

PayPal Credit Card Processing
By Lori Fairbanks | January 22, 2021

PayPal is our pick as the best credit card processor for freelancers and solopreneurs because of its budget-friendly, pay-as-you-go terms no matter how you accept payments: in person, online or over...

Adopting a CRM? How to Get Buy-in From Your Sales Department
By Mona Bushnell | January 22, 2021

A CRM is a great tool for marketing and sales teams, but only if you can get your sales department's buy-in.

6 Examples of Diverse and Inclusive Companies
By Kiely Kuligowski | January 21, 2021

Learn from these six companies to build your own diversity-and-inclusion policy.

Contract Workers vs. Employees: What Your Business Needs to Know
By Jennifer Post | January 21, 2021

Learn the key differences between contractors and employees so you can hire the right type of workers for your business.

How to Create a Lead Capture Form
By Max Freedman | January 20, 2021

This guide explains the benefits of a lead capture form and how to build one for your landing pages.

5 Tricks to Lower Your Credit Card Processing Fees
By Julianna Lopez | January 20, 2021

Are you paying too much for credit card processing? Here are five things you can do to lower your rates.

8 Big Data Solutions for Small Businesses
By Pamela Oldham | January 20, 2021

This guide includes basic information about big data and a list of eight big data solutions for small businesses.

How to Create a Quote
By Max Freedman | January 19, 2021

A potential customer or client may request a price quote from you. Here's how to provide a professional estimate.

How to Develop a Sales Script
By Yara Simón | January 18, 2021

A sales script is a set of guidelines that can help you keep your message consistent across your company and improve your sales techniques.

What to Look for in Your Credit Card Processing Service Agreement
By Chad Brooks | January 18, 2021

Reading the fine print is critical when choosing a credit card processing service.

Opening a Business Account When You Have Bad Credit
By Donna Fuscaldo | January 18, 2021

If you have bad credit, you can still open a business checking account. Here's how.

Is On-Demand Payment the New Payroll?
By Chad Brooks | January 15, 2021

Several payroll services allow employees to be paid on demand rather than wait every two weeks. Is on-demand payroll right for your small business?

11 Benefits of CRM Systems
By Kiely Kuligowski | January 15, 2021

CRM software can provide a wealth of benefits for your small business, from customer retention to increased productivity.

How CRMs Streamline Email Marketing
By Kiely Kuligowski | January 15, 2021

Using CRM and email marketing tools together can help you create targeted, personalized campaigns.

14 Collaboration Tools for Small Business
By Andreas Rivera | January 14, 2021

With the workplace now stretching out from offices and onto kitchen tables, digital collaboration tools are more important than ever.

What You Need to Know About Predictive Scheduling and the Law
By Adam Uzialko | January 14, 2021

Predictive scheduling offers hourly workers more predictability in their work schedules.

CRM vs. Marketing Automation: What's the Difference?
By Kiely Kuligowski | January 13, 2021

While CRM and marketing automation seem similar, there are key differences between the two types of software.

Apple's Credit Card: What Small Businesses Need to Know
By Stella Morrison | January 13, 2021

Though the Apple Card is for consumers, small business owners can take advantage of some of its perks.

How to Find the Right SBA Loan for Your Small Business
By Marci Martin | January 13, 2021

When your small business needs capital and you don't qualify for a conventional business loan, SBA loans are an appealing option.