Learn what causes employee turnover and how to improve retention.
Direct mail remains a highly effective marketing channel. Here's why and how you should use it.
Learn all about high-risk credit card processing and merchant accounts, including the pros and cons, and whether your business needs one.
Opening a franchise is a business opportunity with relatively low risk and high support. Learn about franchising costs, regulations and considerations.
Opening a franchise can be profitable, but it requires some work upfront. This guide explains everything you need to know before launching a franchise business.
Many businesses are so focused on new clients they ignore current customers. Learn strategies to grow your business while keeping your current customers.
You must pay your employees the greater of your state's hourly minimum wage or the federal minimum wage. Learn more about minimum wage laws.
Communication style is one of the biggest distinctions among employees from different generations. Here's how to bridge the gap in your organization.
Employees value a clear career path over all else.
This guide explains what a CTO is and their regular responsibilities in a typical business organization.
Successful companies spend money on marketing only to people they know want what they sell. But how do they find these consumers? With demographics.
Learn how federal, state and local minimum wage laws impact your small business and how you can ensure that you’re paying employees appropriately.
Employers must manage employee jury duty leave. Familiarize yourself with the laws surrounding jury duty pay to ensure you meet your legal obligations.
Decision trees are flowchart graphs or diagrams that explore all potential decisions and their possible outcomes. Learn how to make and use one.
CRM is mostly used as a sales tool while marketing automation is a lead generation and nurturing tool. Using them together yields powerful results.
Before you apply for a business bank account, you need to gather your business licenses and identification documents. Get the full list here.
These tech trends will change digital marketing. Can your business take advantage of them?
Phone etiquette is essential to maintaining customer satisfaction and representing your brand professionally. Here's how to manage your phone lines.
Chatbots are improving their language processing, thus enabling them to more closely mimic human customer service representatives, and this trend is expected to continue.
This guide explains the benefits of running a gift card program as a small business.
Creativity tends to be viewed as an unattainable trait only artistic people have, but with these tips, you can quickly increase your creativity.
Accounting reports are statements that show the financial health of a business.
Bankruptcy helps people and businesses get a fresh start financially. Learn what filing for bankruptcy entails, as well as its benefits and disadvantages.
A business consultant can help you streamline processes and boost profits. Learn what consultants do and how to choose the right one.
Connected devices are everywhere, but could they pose a threat to your business?
The effects of poor onboarding can be far-reaching. See the consequences to watch for and get best practices for a successful onboarding experience.
Quality SMS marketing means personalized, concise messages. Before launching your campaign, brush up on current laws and best practices.
This guide lists part-time jobs that sometimes offer benefits to their employees.
Before you sign a contract with a credit card processor, you need to know what fees and terms you're agreeing to. Here's what you need to watch out for.
Learn what information to include in a payroll report, both to ensure legal compliance and to improve financial management.