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Core competencies are your business's abilities, products and services that set it apart from the competition. Learn how to identify core competencies.

Delays caused by U.S. Postal Service policy changes and COVID-19’s impact have hurt the business sector. Here is how your company can develop a workaround.

Learn the differences and similarities between articles of incorporation and operating agreements to determine which is necessary for your startup.

Here's how small business health insurance works, why you should offer it and what types of health insurance are available for small businesses.

Find out what business insurance is, the different types of policies, the costs and how to determine what you need.

Direct mail marketing can complement digital marketing and help reach customers and prospects. Learn seven steps for launching a direct mail campaign.

A sales plan can be a blueprint to help you set goals for your business and the steps to achieve them. Follow these tips to create an effective sales plan.

Small businesses have a lot to manage, including marketing. This guide will introduce you to core concepts of small business marketing.

Having a business bank account, rather than mingling business finances with personal finances, protects your business and your personal finances.

How much is enough to get your brand noticed and drive conversions? How much is too much? Here's what you should know about developing a marketing budget.

Does your startup need a business license? Learn which types of business licenses and permits your small business may need and how to acquire them.

If you want to protect your business's intellectual property, the first step is to register and trademark your brand name. Here's how.

Your business location is a critical startup decision. Learn the factors that go into choosing the right location and why business location is so crucial.

Black women entrepreneurs are starting more businesses than ever. Learn the advice Black female business owners have for Black female entrepreneurs.

Tracking business expenses is an important part of managing cash flow and maximizing tax deductions. Here are the business expenses you should track.

An asset-based loan relies on a borrower's collateral. Learn the advantages and risks of asset-based lending to see if it's right for your business.

The simplest small business legal structure is sole proprietorship. Learn about your recordkeeping and tax obligations as a sole proprietor.

As more companies adopt remote and hybrid work roles, workers are increasingly susceptible to “Zoom burnout” from frequent video conferences. Here’s how to avoid it.

International funding can be a great option for many businesses, but there are pitfalls to be aware of. Get guidance on working with foreign investors here.

The overall business landscape in the U.S. is heavily influenced by the actions of, and trends among, small businesses. Learn how.

Online coupons are digital codes that let customers redeem offers and promotions. Learn how to use online coupons to attract and retain online shoppers.

Keyless electronic door locks offer convenience, security and integrations with access control systems. Learn how to buy keyless electronic door locks.

These "cringe" marketing fails offer prime examples of what brands should avoid when planning and executing their campaigns.

This guide explains Windows Server and how it works for businesses. It also offers tips for whether or not Windows Server makes sense for your business.

Papaya Global provides expert PEO support in over 160 countries. Find out why the company is our top choice for the best PEO for international compliance.

ChatGPT is a free and easy chat tool that can develop fairly well-written copy and help users brainstorm. Could it benefit your small business?

Financial concerns are a common concern during unemployment, but there are other issues unemployed individuals often experience.

This guide describes some of the foremost executive positions in a company's leadership and what you'll need to be able to do to get the job.

A business must know the physical location and efficiency of its assets. Technology offers several methods to do this. Here is what you need to know.

Surveys suggest that most Americans expect to keep working in their retirement, citing the desire to stay sharp, engaged and financially stable.