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5 Free Logo Creation Tools

Sara Angeles, Contributing Writer

Having a well-designed logo is a must for any business. Not only does it speak volumes about your brand identity, but it can also help you attract customers and make your business memorable.

Although the ideal way to create a logo would be to hire a professional designer, for small businesses with limited time and resources, the do-it-yourself (DIY) route is the way to go. Online logo makers let small businesses create professional-looking logos on a small business budget, with no design experience required. Create a logo in minutes with these five online DIY logo-creation tools.

DIY website builder Squarespace recently unveiled Squarespace Logo, a very basic drag-and-drop online logo-creation tool. Simply enter your company name and tagline, and then choose an icon that represents your brand — or keep it minimalistic with a text-only logo. Rearrange these elements, change fonts and colors as you see fit and then click Save Logo when you're done. As you create your logo, you'll be able to preview it on the bottom of the screen, where you can see in real time what the logo will look like on a business card, website or T-shirt.

Squarespace Logo is free to use. High-resolution logos are free for Squarespace customers and cost $10 for non-Squarespace customers. A watermarked, low-resolution logo is also available as a free download.

2. LogoYes

LogoYes, a brand, lets businesses create eye-catching logos at a very small business-friendly price. Using LogoYes' design wizard, the first step is to choose the art for your logo. Next, add your company name. Then, customize it via the Web-based design tool by rearranging items, selecting different fonts and colors, and adding other text, such as your slogan. LogoYes also offers users access to more than 20,000 design elements, simplifying the design process to make your logo all your own. Although Logo Yes retains the copyright, businesses that wish to trademark their logos can do so.

Logo Yes logos are very affordable — for only 99 cents, users receive a high-resolution logo that's ready to use for business cards, print materials, on the Web and more. Supported file formats include EPS, JPEG, PNG, GIF, PDF and SVG.

3. LogoMaker

LogoMaker is a popular online logo-design tool that lets businesses create logos in three steps: Select your industry; choose an image from a gallery of symbols, letters and abstract icons; and finish it off by adding your company name. You can also customize your logo with two lines of text, a wide range of fonts and colors, and rotation and resizing options. A useful ask-a-friend feature is also available, where users can invite friends for feedback before finalizing their logos.

LogoMaker allows users to design and save up to six logos for free, as well as use them on their websites — using the provided HTML code — at no cost. High-resolution logos for business cards, signs, promotional materials and other branding use can be purchased for $49.

Editor’s Note: Considering hiring someone to design a logo for your business? If you’re looking for information to help you choose the right one, use the questionnaire below to get information from a variety of vendors for free:

4. DesignMantic

Design a professional-looking logo in minutes. Start by entering your company name. You'll then be presented with a vast collection of ready-to-use designs featuring your company name with various images, colors and fonts. Choose the logo that best suits your business, and then customize it using DesignMantic's Design Studio. In addition to the logo creation, DesignMantic also offers matching, customizable business cards at checkout. DesignMantic is available both on desktop and mobile devices — it features the first HTML 5 DIY logo-maker tool, which allows users to view and edit their logos anytime, anywhere using tablets and smartphones.

DesignMantic is free to use, but costs $29 to download each logo. An account is also required to save and purchase your creations.

5. Vistaprint

Vistaprint provides an all-in-one solution for businesses that wish to use their DIY logos on all types of promotional materials. In addition to print services, Vistaprint's business services include a self-service logo maker. There are hundreds of premade designs to choose from, and users can also customize fonts, colors and effects, such as backgrounds and drop shadows. You can either download your logo or easily use it on any of Vistaprint's products, such as business cards, websites, T-shirts, pens, stationery, and other branding and marketing materials.

Vistaprint logos are free to design and use on Vistaprint orders. Download them for $24.99 each, which includes unlimited access to your logos, color and black-and-white versions, icon-only versions, landscape and portrait layouts, and high-quality PDF and JPEG files.

Image Credit: Solidify your brand with budget-friendly DIY logo creation tools. / Credit: Business card image via Shutterstock