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Paid Facebook ads have proven to be quite effective for businesses, but there have been a lot of changes in recent years. Here's how to make your next campaign succeed.
Black female entrepreneurs are leading the way in starting businesses, and the right advice and resources are key to their continued success.
Cash flow management is an essential skill that all business owners should possess. These techniques and tools make it easier to manage cash flow.
Sharing files is common for small businesses, but it's important to do so securely to protect sensitive data.
Learn what an LLC operating agreement is and how to create one for your business.
Offering employees a little incentive can go a long way in boosting productivity. This guide will give you ideas for workplace motivation that can have a material impact on overall productivity.
In the battle of VoIP vs. landline phone systems for your business, which one wins?
Choosing the right business type is important to the success of your business. Find out whether your company should be an LLC or S corporation.
If you want to incorporate your business, you need to secure articles of incorporation. This guide introduces you to the concept and explains how to obtain articles of incorporation for your business.
What is a softphone app, and how can it help your company?
There are many steps in registering a business trademark. Check out our breakdown on how to do it right.
EBITDA is a way to measure a company's financial health. Here's how you can use this analysis tool.
Is a business partnership right for you?
There is a nuanced difference between advertising and marketing. Understanding this difference is key to building a successful marketing strategy for your small business.
Keap is a strong contact management software with robust marketing, sales and e-commerce tools built-in. The functionality and interface are top of the line, but it's not a lightweight solution, and...
Zoho CRM is easy to implement, intuitive to use and inexpensive to adopt. It offers a lot of functionality at a competitive price point, and it's easy to tailor to your needs.
With just one subscription tier of $15 per user per month, Less Annoying CRM takes the complexity and expense out of adopting a customer relationship management solution.
The free version of HubSpot may offer very small businesses enough functionality to improve processes and organization at zero cost. It also offers a wealth of raining resources.
CRM software was originally designed to help businesses build and maintain relationships with new and existing customers.
Salesforce offers small businesses the power and functionality of an enterprise-level CRM in a package that can be gradually scaled and upgraded over time.
If you're considering establishing an LLC for your business, keep these tax considerations in mind.
Recruiting software helps your business find the best talent. Here are our best picks.
Workable is the best overall recruiting software for small business because it is affordable, easy to use, and packed with useful features.
BambooHR has several great recruiting software capabilities, its standout feature, though, is that small businesses can track and manage individuals throughout each phase of the employment process.
Breezy HR offers an excellent free version of its recruiting software. The free plan can accommodate one active position and one active candidate pool for small businesses with basic recruiting needs.
Business phone system mobile apps allow your employees to receive customer calls on any of their mobile devices, appearing to the caller as though they were on your business's main phone line.
Here's everything you should know about return on investment and how to use it to ensure your business spending is increasing your earnings.
What is mobile app development, how does it work, and why is it important to your business? Here's everything you need to know about mobile app development for small business.
Asset-based lending refers to loans that are backed by collateral instead of based on your credit score. Here's what you need to know to tell whether asset-based lending is right for your business.
Setting up a new tablet POS system is easy. Here's how to do it and some tips to help you get started