Recruiting employees can get pretty complicated. According to a report by recruiting platform Jobvite, 95 percent of HR and recruiting professionals think that the process in 2017 will be just as challenging, if not more so, than it was last year.
In the 2016 Recruiter Nation Report, 69 percent reported that their company's hiring has increased in the last 12 months. Thirty-three percent of recruiters surveyed expect to fill at least 100 positions within the next year, compared with 26 percent last year. Additionally, 86 percent do not predict layoffs in their companies. Because of this, recruiters are offering more incentives, such as salary raises, monetary bonuses, flexible hours and a casual dress code, to make their organizations more attractive to candidates.
"Job creation has been steadily increasing ever since the recession, forcing recruiters to double up their efforts to fill positions with quality candidates. But there simply aren't enough educated, talented and qualified candidates to keep up with the demand," Dan Finnigan, CEO of Jobvite, said in a statement. "As a result, recruiters must now go above and beyond by creating a compelling employer brand and an exceptional candidate experience to keep their companies growing."
In order to adapt and adjust to candidate preferences, recruiters must develop new strategies and brush up on some lacking areas. Jobvite outlined a few key things for hiring managers to keep in mind as they're making recruitment plans for this year.
Look for diverse candidates
Forty-three percent of recruiters surveyed believe diversity is important when hiring a candidate. However, there is still work to do in creating equal opportunities in the workplace. Hiring managers should focus on closing the gap between genders, races and beliefs.
Make yourself mobile-friendly
Employers tend to fall short on mobile recruiting. Not even half of respondents said that their company has a mobile-friendly career site or that they use Facebook to their advantage. Taking advantage of media sites can benefit hiring managers by allowing them access to more individuals and more information, according to the report.
Seek out soft skills
When vetting candidates, recruiters shouldn't just look at their education and professional qualifications. According to Jobvite, today's recruiters look for a host of soft skills, including conversational skills (73 percent), enthusiasm (78 percent) and cultural fit (83 percent).
This Jobvite report was based on the responses from more than 1,600 recruiters and HR professionals.