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Introduction
About Me
Elsier Otachi has spent more than 10 years immersed in the B2B and B2C worlds with a focus on SaaS technology, marketing and finance. She specializes in conducting hands-on reviews of essential business software and advising on the best marketing strategies to improve revenue and profitability. She is passionate about helping tech companies increase brand exposure while keeping up to date on the latest advances in business tools.
Otachi’s expertise has been utilized by outlets like Lifewire and HR.com and software companies like Automation Anywhere and Deputy. She also advises business owners and freelancers through helpful guides published by Fiverr. She holds a bachelor’s degree in commerce and marketing, along with credentials from HubSpot, Semrush, The Global Leadership Network and others.
Experience
Brand & Business Content Writer
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Fiverr
January 2023
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Present
Contributing Writer
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Business News Daily
January 2023
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Present
E-Commerce |Marketing | Business Strategy Content Writer
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Digital.com
December 2021
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B2B/C Finance and Fintech Writer
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Corner Office Advisory
August 2021
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B2B SaaS Writer
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Directive
November 2021
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B2B Content Writer
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ClearVoice
June 2020
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Native Content Writer — Public/Private Companies & Nonprofits
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TUKO.co.ke
January 2016
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Senior Copywriter
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Genesis Tech
May 2016
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January 2023
Automation: RPA | AI | ML Writer
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LEANIAR
March 2022
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October 2022
B2B SaaS Writer
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Mason
August 2021
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March 2022
B2B/B2C Content Writer
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EbizON
April 2018
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March 2022
Staff Writer
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Switching To Mac LLC
July 2019
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November 2021
B2B/B2C Tech Content Writer
at
Lifewire
February 2018
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June 2018
Education
Africa Nazarene University
Degree:
Bachelor of Commerce (B.Com.)Field of Study:
MarketingElsier's Product and Service Reviews
Our team conducts an independent analysis of products and services that can help manage your business.
04.18.24
Best Credit Card Processing Companies of 2024
This page includes the best credit card processors of 2024 and a...
Elsier's Activity
review
Clover Credit Card Processing Review ReviewClover is an advanced POS system for businesses that require highly customizable software. You can start with the basic features, then add apps for advanced capabilities such as staff scheduling, customer management and loyalty programs, either from the start or as your business grows. Clover has its own API, so your developers can create custom integrations if needed.
Updated January 12, 2024
review
Helcim Review ReviewHelcim is the best credit card processor for established small businesses because of its transparent rates and rate-lock guarantee.
Updated April 11, 2024
article
These Workers Are Most Worried About Layoffs Layoffs are picking up in multiple industries. Discover the most impacted roles, how economic downturns impact small businesses, and tips to avoid letting workers go.
Updated January 17, 2024