Strategy

Creating a company mission can help you increase employee engagement and work toward a common goal.

CRM models can help you better understand how your company reaches, converts and retains customers.

No one can predict with certainty when a recession will hit, but you can take these measures to soften the blow one would have on your business.

As the midterm elections loom, these small business issues have bubbled to the surface.

State and local laws are just as important as federal laws for the businesses operating under their jurisdiction. Here are some trends in states and cities that entrepreneurs should watch.

By collecting and analyzing data about the markets in which they are situated, companies gain valuable insight into how to grow their business.

Retailers beware: For customers, inexpensive often translates to … cheap.

What to expect when your business is international.

Hiring a consultant can help businesses improve performance and make necessary changes to achieve success.

In an effort to create a more engaged workforce, many companies are starting to gamify their internal processes. Here's why it works and how you can do it.

You may have gone to school for years, but have you ever stopped to think about what it's like to be on the other side of the lecture hall?

Use a SWOT (strengths, weaknesses, opportunities, threats) analysis to grow your business.

What started mainly as technology for gaming companies is spreading into software, wearables, education, healthcare, retail, the U.S. military and elsewhere.

Ever wonder how self-made millionaires earned their fortune?

Employees want to work at companies that share their values.

If you can't identify and address employee burnout, it can have serious negative implications for your staff and business.

Who is better at which aspects of team projects?

Virtualization often sounds like the holy grail of IT infrastructures. But is this truly the case for small businesses?

A PEST analysis looks at how external factors can affect a business's activities and performance. Here's how to create and use one.

Here's how you can weather the storm of an international trade war.

Looking to enhance your network security? Find out how to set up a secure virtual private network.

Learn about the different types of company mergers and their benefits.

What strategic advantages does your business have over the competition? Find out what core competencies are and how to identify them.

Here's what you need to know about project resource management to become more efficient.

What is a B2B business? This guide includes all you need to know about a business that primarily provides goods or services to other companies.

SQL is a programming language that is used to communicate and manipulate databases.

A consumer-to-business model, or C2B, is a type of commerce where a consumer or end user provides a product or service to an organization.

Copyright infringement can cost small businesses a fortune, even if it's accidental.

Diversity and inclusion training can improve equality in your workplace. Here's how to create a program to do just that.

Tackle your trickiest decisions with purpose.