Business phone systems are important to a small business’s growth because they are often the primary source of interaction with customers, internal teams and partners. As a result, choosing the right phone system for your business is vital to ensuring smooth operations and high customer satisfaction.
In this comparison, we’ll take a closer look at Nextiva and Ooma, two of our picks for the best business phone systems for small businesses. We analyzed our Nextiva review and our Ooma review, comparing the systems’ features, customer support, ease of use and pricing structures to help you determine which system is right for your business.
Price (per user per month)
Up to 27% for paying annually
24/7 customer support
Only on premium package
On intermediate and premium packages
In our most recent review of Nextiva’s cloud-based business phone system, we reviewed the service’s three pricing tiers: Essential, Professional and Enterprise.
The Essential package comes with standard features, including unlimited voice and video calling, voicemail and toll-free numbers. The Professional plan has all of the features in the Essential package, plus unlimited audio and video conference calling, auto attendant SMS/MMS (text messaging) and screen sharing. The Enterprise tier offers everything in Professional, plus audio and video conference call recording, voicemail transcription and additional third-party integrations.
Nextiva is one of the simplest-to-use business phone systems, thanks to features such as the drag-and-drop call-flow builder, which allows even the most inexperienced users to easily set up a menu for callers and route calls. For more complex routing activities, a drop-down menu offers suggestions that help users get the most out of their system.
The system works with any internet-connected device, such as a desktop computer or smartphone, and the Call Pop feature provides useful information, such as previous interactions and survey responses, thereby ensuring a positive experience for both the employee and the caller.
Nextiva’s Call Pop feature provides the caller with useful information to ensure improved conversations with personalized service. Image source: Nextiva
Nextiva boasts excellent HIPAA-compliant security, a must-have for most retail and healthcare businesses. Notably, Nextiva’s pricing for the Essential and Professional packages has dropped significantly, bringing this system in line with most competitors.
Nextiva’s Professional package also offers integrations with Salesforce and HubSpot, two of the best CRM software platforms, and the Enterprise level adds Microsoft Teams and custom integrations.
Nextiva offers a wide range of high-quality phones ranging from $130 to $420. Image source: Nextiva
Nextiva is one of the few business phone system providers to offer mix-and-match plans, giving businesses the opportunity to tailor their systems to their needs.
In our most recent review of Ooma’s business phone system, we particularly liked its lower cost and wide range of easy-to-use features. Ooma offers three plan tiers: Essential, Pro and Pro Plus.
Essential boasts over 50 communications features, including a virtual receptionist, ring groups and hold music. The Pro tier has everything in Essential, plus a desktop app, text messaging, voicemail transcription, third-party integrations and more. Pro Plus includes everything in Pro and adds more integrations, call queuing, meeting recordings, hotdesking and advanced call management.
Ooma focuses on small businesses, with features and pricing structures designed to fit with lower budgets. It stands out for offering a comprehensive list of features in its lowest tier, which is uncommon among competitors. Small businesses also benefit from Ooma’s ease of use and quick implementation.
Ooma’s interface is one of the simplest to use, making it great for inexperienced users. The drop-down menus help even the most non-tech-savvy business owners get up and running quickly by making it easy to set up accurate call direction, receptionist greetings and hours of operation. Even more-advanced features, such as hotdesking and call queuing, are quick and simple to set up.
Additionally, the app presents a consistent interface across platforms, including iOS and Android, resulting in a streamlined user experience.
Ooma’s phones range from $59.99 for standard phones to $599.99 for IP conference phones. Image source: Ooma
Ooma’s entry-level plan has one of the largest lists of standard features and tools available.
Nextiva includes a solid selection of options in its entry-level package, and they improve at each subsequent level. Threaded conversations, Call Pop and Call Flow Builder are great features, especially for larger retail businesses.
The selection of features in Ooma’s entry-level tier is nearly unrivaled. More than 50 features come standard in the entry-level plan, including Find Me Follow Me, Caller Info Match and Overhead Paging.
Ooma has a slight advantage for its entry-level package, which includes a huge number of features. However, the higher-tier packages are about even at the two companies.
Nextiva’s third-party integration features are a big plus, with Outlook and Google Contacts offered in the entry-level plan. The next level adds Salesforce and HubSpot, and the Professional level includes Microsoft Teams and custom integrations.
Ooma does not offer any integrations in its entry-level plan. It adds Office 365 and Google integrations at the Pro tier and includes Microsoft 365 and Salesforce at the Pro Plus level.
Nextiva is the clear winner here, with integrations at every level and more across the board.
Nextiva’s customer service is a key feature, with 24/7 support offered at all tiers. Nextiva also includes an in-app help button, product updates, system status info and password reset options at every level.
Ooma offers 24/7 support across all levels.
Although both companies offer 24/7 support, Nextiva has much broader customer service.
At $25.95, $30.95 and $40.95 per user per month, Nextiva’s plans are among the more expensive systems on the market. Annual pricing reduces the monthly cost significantly, but it’s based on the size of the business, with savings of up to 27% monthly for an annual contract.
Ooma’s entry-level phone system costs $19.95 per user per month, making it one of the least-expensive systems available. The next levels cost $24.96 and $29.95 per user per month.
Ooma wins this category for its cost-effective pricing tiers that don’t sacrifice the most important features small businesses need in a business phone system.
Nextiva uses North American data centers with eight points of presence, all of which are all SSAE 16-certified and SOC II-audited and offer PCI-DSS certification. The network is monitored 24/7, and data is protected with transport layer security and encryption between all endpoints. Nextiva is also HIPAA compliant.
Ooma is not HIPAA compliant, although it can be upgraded “with some tweaks by the customer.”
Nextiva is HIPAA compliant, while Ooma is not (at least not without additional work on your end).
A Nextiva system can be operating the same day it’s ordered.
An Ooma system can be up and running in as little as five minutes.
Both Nextiva and Ooma are easy to set up and get running the same day you purchase them.
Choose Ooma if:
Choose Nextiva if:
Ooma has a one-time fee of $49.95 for activation. Nextiva has an activation fee of $99 plus taxes and fees for accounts of one or two users.
Nextiva has a seven-day free trial. Ooma does not offer a free trial, but it provides a 30-day money-back guarantee.
No, neither company requires special phones, but you may need to use an analog telephone adapter.