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Updated May 16, 2024

HubSpot vs. monday: A CRM Comparison

We compared HubSpot and monday, two leading CRM software solutions, to help you figure out which one is right for your business.

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Steven Melendez, Staff Writer
Verified Check With BorderEditor Reviewed
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Editor Reviewed
This guide was reviewed by a Business News Daily editor to ensure it provides comprehensive and accurate information to aid your buying decision.

Table of Contents

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monday sales CRM logo
Editor's Rating9.5/10
Hubspot company logo
Editor's Rating9.3/10

Customer relationship management (CRM) software helps you keep track of your company’s interactions with sales prospects and existing customers. The benefits of CRM software include enabling your small business to respond more quickly to customer inquiries, proactively reach out to sales leads and close deals faster.

HubSpot and monday offer some of the best CRM software on the market. We took a close look at these competing solutions to help you figure out which one is the right option for your small business. Our in-depth comparison considers features, integrations, customer service, pricing and other important factors. 

HubSpot vs. monday Compared 





$9 per user per month for 2+ users; free tools also available

$10 per user per month for 3+ users

Free trial

30 days

14 days

Third-party integrations

More than 1,000

More than 200

Setup process

Five-day implementation plan

One-day setup, with additional fine-tuning

Customer service

Email and chat support on the Starter plan; phone support also in the Professional plan

24/7 email and chat support on all plans; priority support for Enterprise customers

Who Do We Recommend HubSpot for?

HubSpot’s CRM software is an excellent choice for businesses that are looking for one unified tool to connect with customers, as it combines marketing, sales and customer service functions into one powerful package. 

HubSpot is a particularly great choice if you want CRM software that integrates with other software you already use to manage relationships with sales leads and existing customers. Whether you want to link the HubSpot CRM to email services, such as Gmail and Outlook; social media and publishing tools, like Facebook and WordPress; or even other CRM software, you’re likely to find something in HubSpot’s app marketplace, which features over 1,000 integrations. 

Hubspot app marketplace

The HubSpot app marketplace includes more than 1,500 applications for integrations with other software. Source: HubSpot

FYIDid you know
Some HubSpot integrations require their own subscriptions or one-time payments, though many others are free to use. Check what options are available to connect with the tools your team is already using or considering.

HubSpot is also a good choice for businesses that are just getting started with CRM software for the first time. The vendor offers a clear onboarding and implementation plan and powerful setup tools, as well as a 30-day free trial. Integrations with other software are beneficial here, too, since you can connect HubSpot to the apps your company is already using rather than starting from scratch. Support through email and chat — as well as phone support for subscribers to higher-end plans — can be helpful for any questions you may have. The company also provides an assortment of online training tools, courses and certifications to help you learn new CRM skills.

One aspect we really love is that HubSpot boasts powerful CRM analytics tools that make it a robust resource for businesses looking to deeply understand their sales pipelines and the sources of their best leads. Users can build dashboards within the HubSpot platform and share them with colleagues to understand how to reach out to customers and leads in the most cost-effective way.

Take a look at our full HubSpot review to get an in-depth look at this platform’s features.

  • HubSpot integrates with more than 1,000 other business software platforms.
  • The powerful analytics tools help you understand sales trends.
  • There’s a 30-day free trial and an assortment of free tools and online training materials to help your team get started.

Who Do We Recommend monday for?

We recommend monday to businesses that are interested in combining CRM and project management tools. The vendor’s CRM software includes access to monday’s work management platform, which features collaboration tools, dashboards and interactive visualizations such as timelines, Gantt charts and digital whiteboards. 

monday CRM customizable dashboard

Customizable dashboards make monday a powerful tool for integrating customer relationship management and project planning. Source: 

monday is also an especially valuable tool for companies that are interested in sales force automation, since it includes powerful and easy-to-use features for scheduling and automatically triggering a wide variety of workflows. Some of these tools include integrations with other software, like Mailchimp, Slack and SurveyMonkey. For example, monday can automatically send updates on the status of sales leads via email or Slack. 

These workflows are easy to craft without coding, thanks to monday’s automation “recipes” (templates) and drag-and-drop automation-building tools, although you also have the option to use monday’s application programming interface (API) to build your own integrations.

Additionally, monday is a great CRM solution for teams that are looking to explore new CRM approaches. That’s thanks to the system’s template center, which includes pre-built configurations, automations and integrations designed to get your salespeople going with tested approaches for organizing leads, sales campaigns and more. Many of these templates include seamless integrations with other software to let you get going quickly without having to study the nuances of how other tools interact with monday.

Check monday's templates for any shortcuts or organizational ideas that might make sense for your company.

During our investigation, we noted that all of monday’s plans offer 24/7 customer support, which makes this software a good choice for businesses that operate outside of the standard workday. Even for companies that stick to traditional business hours, it can be a relief to know that assistance is always available when needed.

Check out our full monday review to learn more about the strengths of this CRM software.

  • Powerful project management software tools keep your business organized.
  • There are options to build sophisticated automations without writing code.
  • Dozens of pre-built templates can get you started or provide new ideas for your business.
  • 24/7 customer support is available for all plans.

HubSpot vs. monday Comparison



  • Free tools are available. We were impressed that HubSpot offers a basic set of free tools with no time limit. There’s also no limit on how many users can access HubSpot’s free tools, even if you have a paid plan for other users.
  • The starter plan starts at $9 per user. HubSpot’s basic plan costs just $9 per user and allows you to pay for as few as two users. That’s a good deal for companies that need only basic features or have just a few employees who need to access the software.
  • Advanced plans are more costly. Some features, like phone support and the ability to add large customer and lead contact lists, are available only with the Professional and Enterprise plans, which start at $800 and $3,600 per month, respectively. These plans also include mandatory one-time onboarding fees of $3,000 and $6,000, respectively, which can be significant for small businesses.


  • The Basic plan starts at $10 per user. This plan costs $10 per user and allows you to pay for as few as three users. That’s a bit more expensive than HubSpot’s entry-level plan, but this package includes unlimited contacts, 24/7 customer support and 200+ templates.
  • The Pro plan is $24 per user. We were impressed that Monday’s Pro plan — which includes features such as custom automations and integrations with 25,000 automated actions per month, sales forecasting and analytics features — starts at only $24 per user, although you must pay for at least 24 user seats.
  • The Enterprise plan requires a sales call. To sign up for monday’s highest-level offering, which includes features such as HIPAA compliance and the ability to score sales leads, you must contact monday’s sales team for a quote. This is fairly common for enterprise software, however.

Winner: monday 

monday offers more affordable pricing for many small businesses. The company’s inexpensive plans include features such as 24/7 customer support, unlimited contacts, and automations with thousands of triggers per month. You’ll have to pay a lot more to get a comparable package with HubSpot.

FYIDid you know
While we found monday to be the overall winner for pricing, HubSpot still may be a better deal for your business, depending on the features you need. Carefully evaluate what's available in each plan to see which vendor can give you the best bang for your buck.

Free Trial


  • There’s a 30-day trial. HubSpot offers a 30-day free trial to let you get the hang of the software before making a financial commitment.
  • You get free CRM tools. HubSpot provides unlimited access to its free CRM tools regardless of whether you sign up for a paid plan.
  • No credit card is required. There’s no credit card needed for HubSpot’s free trial.


  • There’s a 14-day trial. Monday provides a 14-day free trial of its high-end Pro plan.
  • You may be able to extend the trial. If you need more time to test the software, you can reach out to monday’s customer support team for a potential extension.
  • No credit card is required. You don’t need a credit card for monday’s free trial.

Winner: HubSpot 

HubSpot offers a longer free trial by default, as well as unlimited access to free CRM tools. However, we do appreciate that neither vendor requires your credit card information for you to get started.

Hubspot analytics

HubSpot’s analytics tools offer a variety of visualizations to help you understand your sales pipeline from start to finish. Source: HubSpot

Third-Party Integrations


  • HubSpot offers more than 1,000 integrations. HubSpot provides more than 1,000 integrations with other business software through its app marketplace.
  • You can search for free and paid apps. HubSpot makes it easy to filter by free apps and those that require additional payment to see which integrations fit your needs and your budget.


  • monday offers more than 200 integrations. Monday provides integrations with more than 200 applications.
  • It offers powerful automation tools. We were impressed with monday’s easy-to-use automation tools, which make it easy to script integrations between various apps without writing any code.

Winner: HubSpot 

While monday does provide simple tools for integrating and automating software without writing any code, HubSpot is the winner here thanks to its sheer number of available integrations. By taking advantage of these, businesses can streamline their operations.

monday CRM automations

Building automations in monday is easy thanks to automation recipes and setup tools that don’t require you to write any code. Source: 

Setup Process


  • A five-day implementation plan is available. HubSpot offers a five-day implementation plan to get started with its CRM software. That makes it possible to get set up well within the company’s 30-day free trial window.
  • HubSpot offers advanced onboarding. Onboarding assistance, including meetings with HubSpot specialists, is available with the more advanced plans. Hefty onboarding fees are required for these high-level plans.


  • One-day onboarding is possible. Small businesses can get up and running with monday in just a day, though it may take longer to get the CRM fully optimized for your needs.
  • There’s a wide selection of templates. Built-in templates make it easy to get started with even relatively sophisticated tasks. 

Winner: monday 

monday can roll out the software to your team in just a day, lacks onboarding fees and offers powerful templates, giving this CRM software the edge for implementation.

Did You Know?Did you know
Business News Daily's guide to successfully implementing CRM software breaks down the process into six easy-to-follow steps and explains setup mistakes to avoid.

Customer Service


  • Email and chat are available for all plans. HubSpot offers email and chat support for all levels of service.
  • Advanced plans include phone support. The higher packages come with access to phone support.


  • 24/7 support is available for all plans. We were impressed by the quality of monday’s customer support, which is available by email and chat at all hours for all subscribers.
  • Enterprise users get dedicated assistance and priority support. Enterprise customers receive priority support and help from dedicated customer success managers, allowing for more hands-on assistance.

Winner: monday 

With its impressive commitment to around-the-clock customer service for even its lowest-tier plan, along with dedicated support for Enterprise users, monday is the winner for customer service. However, both monday and HubSpot charge more for packages with phone support.

HubSpot vs. monday Recap

Choose HubSpot if …

  • You want a useful set of free customer relationship management tools accessible by your entire company.
  • You need a comprehensive set of third-party software integrations.
  • You’re looking for a high-end CRM with guided onboarding and powerful analytics tools.

Choose monday if …

  • You want a quick and easy onboarding process with free templates to guide you.
  • You need to automate tasks without having to write code.
  • You’re looking for a plan that lets you manage large contact lists for no added fee.


Yes, it's possible to integrate HubSpot with monday to share data between the two platforms.
HubSpot is both a CRM tool and a marketing tool. The vendor offers CRM features that are useful for sales teams, as well as marketing automation software features, like the ability to send scheduled emails and track their performance.
The monday CRM is a product offered by While the vendor is arguably best known for its project management platform, its CRM includes a variety of customizable features for sales tasks, work management, automation and project coordination.
The HubSpot CRM is relatively easy to learn. The vendor offers online instructional materials and paid onboarding assistance. However, as with any software, more sophisticated features may have a steeper learning curve.
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