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Introduction
About Me

Sammi Caramela is a trusted business advisor whose work for the U.S. Chamber of Commerce and others centers around creating digestible but informative guidance on all things small business. Whether she’s discussing cash flow management or intellectual property, work trends or employer branding, Caramela provides actionable tips designed for small business owners to take their entrepreneurship to the next level.

Caramela, who also lends her expertise to the financial outlet 24/7 Wall St., has business management experience that allows her to provide personal insights on day-to-day operations and the working relationship between managers and independent contractors. Amidst all this, Caramela has found time to publish a young adult novel, develop a poetry collection and contribute short stories to various anthologies.

Experience
AZ Animals Author at Flywheel Publishing
June 2023 - Present
Writer at The Local Girl
May 2023 - Present
Mental Health Blogger at HealthyPlace
May 2023 - Present
Author at Metal Lunchbox Publishing
January 2021 - Present
Assistant Managing Editor, Content Manager at Lightning Media Partners
January 2019 - July 2021
Staff Writer, Freelance Writer at Business.com
April 2016 - February 2017
Education
Rowan University
B.A.
Writing Arts
Sammi's Activity
Can Creativity Be Learned? - thumbnail
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Can Creativity Be Learned?
Creativity tends to be viewed as an unattainable trait only artistic people have, but with these tips, you can quickly increase your creativity.
Updated May 01, 2024
10 Ways to (Really) Know Your Customers - thumbnail
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10 Ways to (Really) Know Your Customers
Customer engagement is vital for building brand loyalty and driving repeat business. Learn tips and tools for improving your customer engagement strategy.
Updated October 27, 2023
New Business Idea? How to Test It Before Launching - thumbnail
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New Business Idea? How to Test It Before Launching
When preparing to start a business, test your business idea first to ensure its viability. Here's how.
Updated October 27, 2023
8 Tech Security Tips for Creating a Safe Home Office - thumbnail
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8 Tech Security Tips for Creating a Safe Home Office
A remote workforce can boost cybersecurity risks and the chances of a data breach. Learn tips for creating a secure home office, like encryption and MFA.
Updated November 20, 2023
Upgrading Your Credit Card Terminals? Things to Consider with a New Reader Machine - thumbnail
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Upgrading Your Credit Card Terminals? Things to Consider with a New Reader Machine
Credit card processors have changed and, if you’ve been in business for a while, you might want to upgrade your systems. Here is why.
Updated January 11, 2024
The Best Jobs You Can Get With Your College Major - thumbnail
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The Best Jobs You Can Get With Your College Major
Choosing a major or researching a career path to pursue with your degree? Here's a guide to popular – and surprising! – careers for the top college majors.
Updated January 12, 2024
What Is a Decision Tree? - thumbnail
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What Is a Decision Tree?
Decision trees are flowchart graphs or diagrams that explore all potential decisions and their possible outcomes. Learn how to make and use one.
Updated May 07, 2024
How to Run a Successful Text Message Marketing Campaign - thumbnail
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How to Run a Successful Text Message Marketing Campaign
Text message marketing is an integral and effective part of mobile marketing. Here's what you should know about running successful SMS marketing campaigns.
Updated October 24, 2023
The Best States for Small Businesses - thumbnail
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The Best States for Small Businesses
Thumbtack's Small Business Friendliness Survey reveals the top states for small businesses. We'll also share the worst states to start a business.
Updated January 03, 2024
What to Look for in a Bank Account for Your Small Business - thumbnail
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What to Look for in a Bank Account for Your Small Business
Your business bank should provide checking, credit cards and functions like payroll and fraud insurance. Learn about the services your bank should offer.
Updated November 14, 2023
National Small Business Week: Getting Involved in Your Community - thumbnail
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National Small Business Week: Getting Involved in Your Community
National Small Business Week is a great time to start getting involved in your local community. Here’s how — and why — to engage with it.
Updated October 24, 2023
10 Essential Tips for Effective Inventory Management - thumbnail
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10 Essential Tips for Effective Inventory Management
Inventory management is critical for keeping sufficient stock and ensuring positive cash flow. Learn tips and tools for effective inventory management.
Updated January 30, 2024
How to Keep Remote Workers Engaged in a Virtual Team - thumbnail
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How to Keep Remote Workers Engaged in a Virtual Team
Learn how your business can keep remote employees more connected by using strategies such as virtual get-togethers and nurturing personal relationships.
Updated April 03, 2024
How to Connect With Customers - thumbnail
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How to Connect With Customers
Follow these tips to connect better with your customers. Learn what they want from your brand by gathering feedback and using customized interactions.
Updated November 20, 2023
The Future of Payroll: 4 Trends to Watch - thumbnail
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The Future of Payroll: 4 Trends to Watch
Payroll systems are evolving to better serve businesses. Payroll trends include a cloud shift, HR integration, adaptation to the gig economy and more.
Updated October 20, 2023
Have You Been Hacked? How to Recover From a Data Breach - thumbnail
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Have You Been Hacked? How to Recover From a Data Breach
A hack or data breach can be extremely costly, but your business can still recover. Here's how to survive after your network is compromised.
Updated May 07, 2024
Tips on Choosing the Right Location for Your Business - thumbnail
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Tips on Choosing the Right Location for Your Business
Your business location is a critical startup decision. Learn the factors that go into choosing the right location and why business location is so crucial.
Updated October 20, 2023
The Small Business Guide to Unemployment Insurance - thumbnail
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The Small Business Guide to Unemployment Insurance
If you're a small business owner with employees, you must pay into state unemployment insurance (SUI) and the Federal Unemployment Tax Act (FUTA).
Updated October 20, 2023
Strange Etsy Shops You Won’t Believe Exist - thumbnail
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Strange Etsy Shops You Won’t Believe Exist
Etsy is an online marketplace where creators sell unique handmade and vintage items. Get inspired by strange Etsy shops that have found success.
Updated October 24, 2023
Google for Business: A Small Business Guide - thumbnail
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Google for Business: A Small Business Guide
Google offers several tools for small businesses, many of them free. Learn how to use tools like Google Business Profiles, Google Analytics and Google Ads.
Updated October 27, 2023