With more and more businesses expanding their operations globally, ensuring that businesses are communicating effectively with their foreign counterparts is of the utmost importance. Not being able to understand what a contract says or inadvertently insulting others overseas because of a marketing translation problem are among the numerous issues that can arise when both parties aren't speaking the same language.
To help bridge the language barrier, many small business owners are employing the use of business translation services, which are designed to ensure every document and marketing material — whether it be a website or advertisement — is translated perfectly.
Rather than using computer programs to translate, business translation services use accredited translators to work on each project. This gives them an advantage in that they are able to understand the subtle cultural nuances of local languages that can easily change the meaning of a translation.
While using translation services makes working internationally easier, finding the right service among the dozens of choices can be a difficult process. Among the things business owners should be looking for include making sure the service is able to handle all of their translation needs, including translation of not only standard documents, but of Web and multimedia content as well. In addition, the service should be properly accredited and using the latest technology.
Here are three recommendations for the business translation services:
Net-Translators is a full-service translation firm with high-tech expertise, industry certifications and a unique multilingual testing center. Net-Translators offers translation and localization services in more than 60 different languages and can translate generic business documents, as well as provide certified translations of official documents. Net-Translators specializes in working in several specific industries, including financial, legal, marketing, healthcare, technical and biotechnology.
High-Tech Capabilities: In addition to software localization, Net-Translators can provide desktop publishing, Web content localization and international search engine optimization. In addition, they use translation memory technology to assist human translators by saving translation sentences or snippets in a database for future use.
Certifications: The translation service is complaint with the quality management standards of the International Organization for Standardizationand the EN-15038, a European quality standard specifically for translation service providers. Net-Translators also complies with the standards of the Localization Industry Standards Association.
Support Resources: In addition to email and telephone support, each user is provided with a multilingual project manager whose area of expertise is relevant to each translation project.
InWhatLanguage earns high scores for utilizing native-speaking translators and a multistep quality assurance process to ensure both linguistic and cultural accuracy. They offer a wide range of services, including desktop publishing, localization testing and the ability to support a vast number of languages. Specifically, inWhatLanguage provides translation, transcription and interpreting services for all industries in more than 160 languages. The service can also localize scripts, record voice-overs, implement subtitles and transcribe audio and video files. In addition, website translations and international search engine optimization are also offered.
High-Tech Capabilities: The service excels at desktop publishing, which gives users a simple solution for translating all their overseas marketing materials. InWhatLanguage's desktop publishing experts work with all major design applications, including QuarkXpress, AutoCAD and Adobe Illustrator. In addition, the service uses state-of-the-art translation memory management to help in the translation process.
Certifications: All translators are certified, formally educated and native speakers of the language in which they work. In addition, they are required to regularly pass a series of assessments that evaluate their professionalism, ethics comprehension and translation proficiency.
Support Resources: InWhatLanguage provides each client with a dedicated project manager to attend to their needs. They also offer email and telephone support.
Dynamic Language offers a wide range of high-tech translation services, such as desktop publishing, software localization and translation services for hearing and visually impaired clients. The service supports close to 150 languages and provides all standard translation services, including website, multimedia and document translation. They also offer cultural consulting for businesses looking to expand into new international markets.
High-Tech Capabilities: The service has ability to support all major graphic design, presentation and word processing applications, which gives clients the option of getting the project delivered in virtually any format for digital or print use. Similar to other services, Dynamic Language also has expertise in international search engine optimization and uses translation memory tools to help with future projects.
Certifications: Dynamic Language is compliant with the International Organization for Standardizationinternationally recognized standard for quality management. The translation service also uses translators that have been certified by the American Translators Association.
Support Resources: Each project is assigned to a project manager who tracks the progress of each assignment through the production process. Users can also communicate with Dynamic Language staff via a secure and confidential Web portal.