Julie Thompson
Business Strategy Insider and Senior Writer
Indianapolis, IN
Julie Thompson has spent nearly 20 years helping businesses with their marketing, sales and other operations. This has included developing brand standards, creating unique ways to market new products, leading media outreach and spearheading email campaigns. Her hands-on experience further includes Salesforce administration, database management, lead generation and more.
At Business News Daily, Thompson covers a variety of customer relationship topics, such as contact management and text message marketing, while also providing guidance on financial matters like high-risk credit card processing and payroll reports.
In recent years, Thompson has focused on sharing her expertise with small business owners through easy-to-read guides on topics ranging from SaaS technology to finance trends to HR matters, alongside marketing and branding advice. She has also contributed to Kiva, an organization that helps fund small businesses in struggling countries.