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Updated Oct 23, 2023

7 Websites for Comparing Small Business Insurance Quotes

These online tools help you compare rates and policy offerings to make the best choice for your business.

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Written By: Marci MartinBusiness Operations Insider and Senior Writer
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Editor Reviewed
This guide was reviewed by a Business News Daily editor to ensure it provides comprehensive and accurate information to aid your buying decision.

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Small businesses need insurance just as much as – if not more than – big companies. Certain coverage types may seem like unnecessary expenses when everything is running smoothly, but those policies will pay off in the long run if and when you need them.

Because there are so many factors in buying business insurance – including finding rates that fit your budget and coverage that protects your organization – it’s vital to select an insurance carrier that understands your business and industry. For example, a carrier specializing in insuring heavy equipment fleets may not be the best choice for a lawyer. 

Fortunately, online tools make it easy to compare rates, policy offerings and more so you can make the best small business insurance decisions for your company. We’ll look at seven top insurance comparison websites to consider.

Did You Know?Did you know
Some of the biggest small business insurance risks are data breaches, property damage and human capital costs.

Editor’s note: Looking for the right general liability insurance for your business? Fill out the below questionnaire to have our vendor partners contact you about your needs. is an insurance broker that works with top industry names to help you formulate a custom insurance plan for your business, whether you need commercial property insurance, commercial car insurance, a general liability policy, or a more specialized policy, such as product liability insurance. works with carriers like The Hartford, Travelers and Progressive to meet your business’s specific coverage needs. 


Insureon allows you to search for insurance quotes by industry and business type. You can also live-chat with a specialist to find policies that match your unique business needs. Insureon has an excellent reputation for customer service and personal guidance. 


Based on your business’s location, number of full- and part-time employees, and whether you have an existing policy, NetQuote pulls up quotes for a wide array of business insurance policies from top agencies near you. If you want to learn more about a specific type of insurance, read one of the site’s reference articles.


Progressive specializes in helping you find the best home and auto insurance rates. It also acts as an intermediary to offer comparisons for general liability, business owners policies (BOPs), commercial vehicle insurance, workers’ compensation and other business insurance types. Progressive offers discounts if you bundle business and auto insurance.



After you complete a short application, BizInsure shows you a comprehensive list of possible coverages, giving you detailed information to help you make decisions and determine what fits your needs. You can compare multiple quotes, purchase the one you want, and instantly receive your policy via email.

Compare the Market

This site asks you questions to help narrow down your industry, number of employees and other rate-determining factors. From there, Compare the Market offers you a list of possible insurance policies you may need and the companies that offer them.

The Hartford

In answer to your responses about your industry and number of employees, The Hartford tells you all the different insurance types you might need, plus optional policies customized to your particular situation. Each suggestion is accompanied by a clear description and recommendations.

Did You Know?Did you know
Small business owners may think they're exempt from unemployment insurance. But if you have employees, you are required to pay into state unemployment insurance (SUI) and the Federal Unemployment Insurance Act (FUTA).

Benefits of comparing small business insurance quotes

Small business insurance is critical because inadequate coverage can cost much more than insurance premiums. 

Comparing small business insurance quotes is an integral part of buying commercial insurance. Every insurance company has an appetite – a desire to underwrite specific industries and businesses. This appetite reflects the company’s understanding of the marketplace risks and its ability to profitably issue policies within their niche. 

When a business niche falls into an insurance company’s appetite, it usually sees more favorable rates than it would with competitors that don’t have the same appetite. The savings can be significant, so this is a great way to save money on business insurance

Additionally, it’s important to see who can give you the best price for your coverage needs in the marketplace. Apples-to-apples comparison quotes allow business owners to see where they can get the most coverage for the best price. 

Kimberlee Leonard and Nicole Fallon contributed to the writing and research in this article.

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Written By: Marci MartinBusiness Operations Insider and Senior Writer
Over the years, Marci Martin has mastered the art of proposals and business plans and risen to become president and CEO of a small company. She is a business management pro and skilled project manager who has spent more than 10 years overseeing business operations for a range of companies. She's had hands-on experience in such notable business areas as finance, human resources, logistics and safety. Martin, who has a degree in business management, is also passionate about leadership and public speaking. She enjoys conceiving business messaging and presentations, which she infuses with her real-life experiences and perspective.
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