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Updated Jan 04, 2024

11 Small Business Tech Trends of 2024

Neil Cumins, Business Ownership Insider and Senior Analyst

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As an entrepreneur or small business owner, you may not be at the forefront of developing technology, but tech still plays a vital role in your business’s growth and efficiency. Given how much things have changed in the past year, small business technology trends will only become more important throughout 2024.

While new infrastructure like 5G will continue to gain traction, established markets such as employee monitoring software will also have a greater impact on small businesses. In addition to investigating the latest tech trends among small companies, we asked some leading tech experts and small business owners for their thoughts. Here are 11 small business tech trends for 2024 and beyond.

Looking forward to the future of tech

Tech trends can shift rapidly based on a multitude of factors, including the state of the economy, the availability of skilled labor and user response to the deployment of technologies. With that in mind, be aware that the outlined technologies are likely to continue to grow throughout the year and into the coming years based on their increasing adoption, return on investment, and consumer behavior. While most tech trends will be spearheaded by larger, enterprise organizations, small businesses can benefit as technology becomes more widespread and, ultimately, cheaper to implement.

Jeremy Bender, Andrew Martins and Matt D’Angelo contributed to the writing and reporting in this article. Source interviews were conducted for a previous version of this article.

Neil Cumins, Business Ownership Insider and Senior Analyst
Neil Cumins is an award-winning small business owner who has run a limited company for nearly two decades. Through his personal and professional experiences, he is well-versed in a range of B2B and B2C topics, from invoicing to advertising to the use of artificial intelligence. Prior to starting his own business, Cumins worked as a marketing executive. With deep insights into the ever-changing technology landscape, Cumins is particularly skilled at evaluating business software and guiding fellow entrepreneurs to the tools and strategies that will equip them for entrepreneurial success. Over the years, he has worked with some of the world’s biggest hardware and software manufacturers, as well as countless SaaS brands. Today, he also spends his time consulting on compensation and other business matters.
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