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Best Contact Center Software

Contact center software is critical for your customer service team. Our best picks can help ensure customer satisfaction.

author image
Written by: Neil Cumins, Senior AnalystUpdated Jul 31, 2025
Shari Weiss,Senior Editor
Business News Daily earns compensation from some listed companies. Editorial Guidelines.

Customer service teams today need to do more than just manage phone lines — they also need to handle incoming emails, live chats, text messages and support tickets. Effectively managing so many communication channels in a responsive, helpful way that maintains customer satisfaction can be a challenge. Fortunately, with the right contact center software, customer service agents are empowered to provide prompt and personalized service, and supervisors can monitor service quality and plan for targeted coaching and training. We conducted hundreds of hours of research, including firsthand testing of call center software, to find the best platforms available to businesses. Our top recommendations can support your customer service team and help your business consistently deliver a top-notch experience that bolsters satisfaction and loyalty.

Go Answer
Best Outsourced Call Center Service
GoAnswer logo
Visit Site
Links to Go Answer
  • Starts at $175/month
  • 14-day free trial
  • Flexible API
RingCX
Best for Reliability
RingCentral company logo
  • Starts at $65/month
  • No free trial
  • More than 300 integrations
Salesforce Service Cloud
Best for Customization
Salesforce Service Cloud logo
  • Starts at $25/month
  • 30-day free trial
  • More than 3,000 integrations
Five9
Best for Integrations
Five9 logo
  • Starts at $119/month
  • No free trial
  • Flexible API
GoTo Contact Center
Best for Value
GoTo logo
  • Custom quote
  • No free trial
  • More than 80 integrations
Table Of Contents Icon

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At Business News Daily, we’ve spent years researching and testing the technology that enables entrepreneurs to accomplish their goals and scale their businesses more efficiently. Our team of small business tech specialists conducts independent evaluations of the best technology platforms to determine which best meet the needs of small business owners. We also regularly consult with technology experts, including IT professionals, developers, implementation specialists and cybersecurity professionals, to stay on top of the latest tech trends impacting small businesses. And every review we publish is evaluated by our editorial staff to ensure objectivity, accuracy and fairness are at the core of our decision-making. Learn more about our editorial guidelines.

How We Decided

When choosing the best contact center software for small businesses, our team of small business tech experts looked for platforms that could help customer support teams provide exceptional service. We started by participating in live demonstrations with company representatives and accessing free trials to test the software out for ourselves. Our testing included examining features for phone, email and...

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When choosing the best contact center software for small businesses, our team of small business tech experts looked for platforms that could help customer support teams provide exceptional service. We started by participating in live demonstrations with company representatives and accessing free trials to test the software out for ourselves. Our testing included examining features for phone, email and live chat support, as well as customization of workflows, call recording and monitoring tools, call routing options and third-party integrations. We also closely reviewed pricing and plans to see which software provides the most value for your dollar. Finally, we examined customer reviews to get a sense of what real-life users of each platform had to say about their experiences.

52

considered

10

reviewed

6

selected

When choosing the best contact center software for small businesses, our team of small business tech experts looked for platforms that could help customer support teams provide exceptional service. We started by participating in live demonstrations with company representatives and accessing free trials to test the software out for ourselves. Our testing included examining features for phone, email and live chat support, as well as customization of workflows, call recording and monitoring tools, call routing options and third-party integrations. We also closely reviewed pricing and plans to see which software provides the most value for your dollar. Finally, we examined customer reviews to get a sense of what real-life users of each platform had to say about their experiences.

52

considered

10

reviewed

6

selected

Compare Our Best Picks

BND Ribbon
Our Top Picks for 2025
Go Answer
RingCX
Salesforce Service Cloud
Five9
GoTo Contact Center
Twilio
Rating9.1/109.3/109.0/108.8/108.3/108.2/10
Best for

Outsourced Call Center Service

Reliability

Customization

Integrations

Value

Automation

Starting Price

$175 per month

$65 per month

$25 per month

$119 per month

Custom quote

$150 per month

Free Trial

14 days

None

30 days

None

None

5,000 hours

Call Monitoring

Yes

Yes, plus whisper & barging

Yes, plus whisper & barging

Yes, plus whisper & barging

Yes, plus whisper & barging

Yes, plus whisper & barging

Inbound call routing

Skills-based

Omnichannel, skills-based, AI-powered, data-driven

Omnichannel, skills-based, AI-powered, data-driven

Omnichannel, skills-based, AI-powered, data-driven

Omnichannel, skills-based, AI-powered, data-driven

Omnichannel, skills-based, AI-powered, data-driven

Messaging app integrations

None

Apple Messages for Business, Engage Messaging, Facebook Messenger, Google Business Messages, Whatsapp

Apple Message for Business, Facebook Messenger, WhatsApp

Facebook Messenger, Telegram, WhatsApp

Facebook Messenger, WhatsApp

Facebook Messenger, Telegram, WhatsApp

Social media integrations

None

Facebook, Instagram, YouTube, X

Facebook, Instagram, YouTube, X

Facebook, Instagram, X

Facebook, Instagram

Facebook

CRM integrations

HubSpot, monday.com, Pipedrive, Salesforce, Zendesk

Creatio, Freshdesk, HubSpot, Microsoft Dynamics 365, monday.com, NetSuite, Pipedrive, Salesforce, Zendesk, Zoho

Freshdesk, Microsoft Dynamics 365, NetSuite

Freshdesk, Microsoft Dynamics 365, Salesforce, Zendesk

Freshdesk, HubSpot, Microsoft Dynamics 365, Pipedrive, Salesforce, Zendesk, Zoho

HubSpot, Salesforce, Zendesk

Security features

HIPAA compliance

GDPR, HIPAA, SOC 2, ISO 27001 compliance

GDPR, HIPAA compliance

SSL encryption, GDPR, HIPAA, PCI DSS, SOC 2 compliance

SSL encryption, GPDR, SOC 2 compliance

Encryption, GDPR, HIPAA compliance

Industries served

Financial services, healthcare, home services, legal services, real estate, retail

Education, financial services, healthcare, retail

Automotive, education, financial services, healthcare, hospitality, professional services, real estate, retail, travel, utilities

Education, financial services, government, healthcare, retail

Automotive, education, government, healthcare, leal services, professional services, retail

Financial services, healthcare, hospitality, real estate, retail

Customer service

Phone, email, live chat, web form

Phone, live chat, ticket system

Phone, email, live chat, community support

Phone, email

Phone, live chat, web form, ticket system, community support

Phone, live chat

Review Link
Scroll Table

Our Reviews

GoAnswer logo
Editor's Rating: 9.1/10
Visit Site
Links to Go Answer

We found Go Answer to be the best option for businesses looking to outsource their customer support needs to a call center service, rather than build a support team in-house with contact center software. Go Answer offers cost-effective virtual receptionist pricing plans suitable for businesses of varying sizes. In addition to accepting inbound calls, there are web chat options that give your customers the ability to seek support through text-based conversations on your website.

We liked that you’ll have a strong degree of visibility into Go Answer’s operations on your behalf, including call volumes, duration and lead conversion. The company provides 24/7 call monitoring, so you can check in with your dedicated account manager to make sure your customers are getting the best service possible around the clock. You’ll also have access to 24/7 customer support.

Woman holding a smartphone with facts about GoAnswer agents

As Go Answer’s live agents answer calls and web chat inquiries for your business, you’ll receive notifications with status updates. (Source: Go Answer)

PlanPriceFeatures
Virtual Receptionist for 100 Minutes$175 per monthDedicated account manager, 24/7 live answer, live call transfer, unlimited email/text message delivery, basic message taking, online account access, custom scripting, click to call, bilingual agents, HIPAA-trained agents
Virtual Receptionist for 200 Minutes$300 per monthSame as 100-minute plan.
Virtual Receptionist for 500 Minutes$550 per monthSame as 100-minute plan.
Virtual Receptionist for 1,000 Minutes$1,100 per monthSame as 100-minute plan.
Web Chat for 20 Chats$140 per monthDedicated account management, 24/7 live chat, mobile chat, pre-defined scripts, live call transfer, office hour tracking, basic message taking, custom scripting, geo-mapping and routing, intelligent pacing, reporting, bilingual agents
Web Chat for 50 Chats$300 per monthSame as 20-chat plan.
Web Chats for 150 Chats$750 per monthSame as 20-chat plan.

Go Answer offers a custom enterprise package for enterprise businesses needing more minutes or additional support. This option requires contacting the vendor’s sales team for a quote.

  • The 14-day free trial allows you to test Go Answer's services and ensure they work for your customers.
  • A dedicated account manager and 24/7 support keep you closely apprised of how well Go Answer is performing on your behalf.
  • Scalable pricing plans provide flexibility as your business grows.
  • Go-Answer's lower pricing tiers have relatively high per-minute costs.
  • Go Answer generally doesn't offer outbound services except in limited cases.
  • Web chat services incur a separate cost, even though many rivals package these offerings together.

Go Answer received an excellent rating of 4.7/5 from Trustpilot. Users praised the company’s speedy answers and responsiveness. Many described a fast setup that was minimally disruptive to their business. Negative reviews were few and far between, though at least one user reported too-frequent meetings and agents taking poor-quality messages from customers.

RingCentral company logo
Editor's Rating: 9.3/10

We recommend RingCX as the best contact center software for businesses prioritizing reliability thanks to RingCentral’s strong reputation for providing stable, consistent communications platforms. The vendor has been a leader in the space since the 1990s, and in our frequent reviews of everything from their call center software to their RingEX business phone system, we’re repeatedly impressed with how reliable their services are. In our RingCX testing, we also really appreciated the intuitive user interface, which combines plenty of features in a navigation scheme that feels natural.

Tools we particularly like in RingCX include the AutoDiscovery feature, which automatically monitors communications for keywords and phrases, linking them together into a word cloud-style grid to see what common themes emerge as customers contact your sales or customer support team. RingCentral also includes sentiment analysis and agent training through customizable templates, so you can optimize how your representatives interact with customers.

RingCX integrations

RingCX offers integrations with leading CRM software, such as Salesforce (pictured above). Such third-party connections are helpful for immediately updating customer profiles when new interactions occur. Source: RingCentral

PlanPriceFeatures
RingCX$65 per month per agentOmnichannel communication, unlimited domestic inbound and outbound minutes, RingEX integration, IVR, queue callback, call recordings, 20 digital channels, real-time reports, AI summaries, surveys
RingCentral Contact CenterCustom quoteAll RingCX features, plus advanced voice tools, advanced IVR, omnichannel interaction designer, 30 digital channels, screen and digital recordings, advanced quality management, native workforce management, performance management

  • RingCX provides extensive AI tools that support agents by providing customer sentiment analysis and keyword monitoring.
  • RingCX blends powerful features with straightforward navigation.
  • More than 300 integrations are available, including more CRM systems than competitors.
  • The cutting-edge AI tools have an additional charge.
  • RingCX doesn't have a free trial, so you can't try the platform before you buy.
  • RingCentral's customer support isn't as helpful after the implementation process.

Across user reviews, users often say RingCX provides strong value for the price they paid, and many applaud how smooth the setup and implementation process is. However, some users complain that messages were sometimes not sent to customers and that calls were occasionally dropped mid-conversation. RingCX earned a 7.9/10 from TrustRadius.

Salesforce Service Cloud logo
Editor's Rating: 9/10

Salesforce Service Cloud is the best contact center software for those most interested in customization because it provides intuitive, guided workflows that can be built with a point-and-click system that anyone can manage. Plus, with thousands of integration possibilities, businesses can tailor the platform to their specific needs and connect the system to other business software their organization already uses. These integrations greatly expand the usability and value of Salesforce’s contact center software.

We also like the robust customer support and online community; the vendor offers vast resources to help new users set up the platform in a way that naturally blends with their team’s existing workflows. Salesforce also sells other useful platforms, like its Sales Cloud CRM system and Marketing Cloud, which can seamlessly integrate with Service Cloud. We found this ideal for large businesses that want to centralize all their sales and marketing functions in one system.

Salesforce Service Cloud

Salesforce Service Cloud offers a comprehensive view of important information, including customer profiles and sentiment analysis. We liked how much data the system displays, but we found there is a learning curve to adapt to everything it offers. Source: Salesforce

PlanPriceFeatures
Starter Suite$25 per month per userLead, account, contact and opportunity management, dynamic email marketing and analytics, built-in sales flows and lead routing, connected Slack conversations
Pro Suite$100 per month per userAll Starter features, plus enhanced real-time chat, greater customization and automation, sales quoting and forecasting, AppExchange
Enterprise$165 per month per userAll Pro features, plus AI for customer service, swarming, advanced reporting features, self-service help center, workflow automation, unlimited Flow Builder usage
Unlimited$330 per month per userAll Enterprise features, plus chat and bots, Salesforce Knowledge, premier success plan, full sandbox
Agentforce 1 Service$550 per month per userAll Unlimited features, plus full AI suite, unmetered Agentforce usage, Tableau Next, 1 million flex credits and 2.5 million data cloud credits per organization annually

  • Salesforce's Agentforce allows businesses to use autonomous AI agents to handle a variety of tasks.
  • Salesforce has the highest number of pre-built integrations and native apps out of any platform we reviewed.
  • You can choose any VoIP provider or business phone system when using Salesforce Service Cloud.
  • Salesforce Service Cloud's lowest pricing tier is relatively limited in features compared to other contact center packages we evaluated.
  • You'll need to add on Service Cloud Voice for telephony capabilities.
  • 24/7 global support is only included for Unlimited and Agentforce 1 Service subscribers.

Salesforce Contact Centre scores 8.6 out of 10 on TrustRadius from around 400 reviews. Subscribers rate the vendor’s incident and problem management, self-help community and multi-channel support highly. One user states, “The reporting is excellent, and my team can use it pretty easily. Support and configuration are easier because of the wealth of knowledge available in the SF community.”

Five9 logo
Editor's Rating: 8.8/10

We found Five9 to be the best contact center software for companies interested in integrations because it includes more than 130 easily configured integrations with top business software providers like Oracle and IBM, as well as an open API. We like that Five9’s CRM integrations can be used in their prebuilt form or modified. Even the performance management dashboards can be customized to suit client-specific needs and roles.

Thanks to the open API, you can also integrate Five9 with any business software you use that doesn’t have a pre-built integration within the system. We were also impressed with features like the intelligent virtual agent (IVA), which helps analyze customer sentiment and service quality, and its intuitive workflow management tools with drag-and-drop capabilities.

Five9 features

Five9’s slate of features is comprehensive and effective. There is a bit of a learning curve to the system, but with some training and time, your agents should be able to acclimate to it without much issue. Source: Five9

Features

PlanPrice
Digital$119 per month per userChat, email, SMS/MMS and social channels, blended inbound/outbound, geo redundancy, recording, 24/7 support
Core$119 per month per userVoice channel, dialer, blended inbound/outbound, geo redundancy, recording, 24/7 support
PremiumCustom quoteAll Core features, plus chat and email channels, Essentials QM
OptimumCustom quoteAll Premium features, plus Enterprise QM (instead of Essentials) and Enterprise WFM
UltimateCustom quoteAll Optimum features, plus interaction analytics

  • Five9's open API makes integrating the platform with your existing tech stack easy.
  • The system combines traditional contact management features with workforce management capabilities.
  • The extensive regulatory compliance tools help ensure your business stays compliant with data privacy laws and avoids data breaches.
  • Five9 is one of the more expensive options we reviewed, partly due to a 50-seat minimum.
  • The Digital plan doesn't include voice capabilities, while all the other plans exclude SMS/MMS and social media messaging.
  • There is a learning curve associated with the software, and training is recommended.

Many Five9 users cite an efficient setup and implementation as a big plus, and customers generally report that it was well worth the money they paid. However, some claim inconsistent call quality is an issue for their agents. Five9 earned an 8.2/10 from users on TrustRadius.

GoTo logo
Editor's Rating: 8.3/10

We chose GoTo Contact Center as the best contact center software for value because its appealing packages provide all the features a business needs to support its customer service team at a highly competitive rate. While it isn’t the cheapest option we found in our investigation, it was by far the most comprehensive, whereas others in the same ballpark were limited to the most basic features only.

Although it offers omnichannel support, GoTo Contact Center excels at telephone support in particular. Features like intelligent call routing can drive calls to agents with specific skill sets or language capabilities, while call queues can be customized with variable-frequency promotional messages and announcements. The vendor has also introduced valuable AI tools like AI chat analysis.

GoTo analytics

We like how GoTo provides easy-to-understand visualizations of important data, such as incoming calls and messages, and analyses of service quality. Supervisors and agents can quickly reference this information to identify areas for improvement and coaching. Source: GoTo Connect

Connect CXCustom pricingPhone, video, SMS and social communication, unlimited auto-attendants, shared inbox, surveys, AI messaging assistant, web chat widget, custom dashboards, reporting and analytics
Contact CenterCustom pricingEverything in Connect CX, plus multichannel inboxes, AI chat analysis, intelligent call routing, call campaigns, skill assignment, auto-queue callback, agent dashboard, agent softphone, supervisor analytics and custom roles

  • GoTo Connect's plans offer all the features a small business needs to run customer service operations in-house at a highly competitive price.
  • GoTo Contact Center provides an intuitive user experience that requires little training or time for agents to learn.
  • Both packages include GoTo Connect's highly rated phone system.
  • GoTo Connect no longer lists its pricing online, requiring businesses to contact the vendor for custom quotes.
  • Certain features are only available to administrators and not individual agents.
  • Email isn't supported, which could be a drawback for companies with customers who prefer email communications.

GoTo Contact Center’s users are generally pleased with the setup and implementation process and note in reviews that it lives up to expectations when it comes to features and performance. However, some customers have expressed disappointment with the system’s lack of flexibility and customization. GoTo received an 8.1/10 from users on TrustRadius.

twilio company logo
Editor's Rating: 8.2/10

Twilio Flex is the best contact center software for businesses prioritizing automation because its powerful drag-and-drop tools let companies without programming experience or in-house coders build highly customized call and messaging workflows with ease. For example, automating tasks like routing inbound calls to the right agents, sending order confirmations or generating appointment reminders is straightforward with user-friendly tools that let you tailor the platform to your liking. If you want help modifying the platform and setting up your automations, the vendor offers Twilio Professional Services or can connect you to one of its third-party partners.

Another standout aspect of Twilio Flex is the platform’s excellent omnichannel coverage, from phone and email to WhatsApp and Telegram, so customers can reach you however they prefer. We especially liked this feature for small businesses that want to maximize customer satisfaction and create an unbeatable customer experience across every channel their customers frequent.

Twilio Flex

Twilio has long been viewed as an app for coders. Twilio Flex takes the program’s first-class features and makes most of them accessible and easy to use for non-coders. Source: Twilio

PlanPrice
Per-Hour$1 per active user hour
Per-User $150 per month per user

  • Twilio's per-hour pricing plan lets businesses only pay for how much they use the platform, which is cost-effective for seasonal fluctuations.
  • The Google Cloud Contact Center AI integration gives you access to Google's powerful AI technology.
  • The agent and supervisor dashboards are intuitive and clear, providing useful data at a glance.
  • You'll likely still need a coder for advanced customizations.
  • The high monthly per-user cost is probably out of budget for many SMBs.
  • Twilio's Agent Copilot feature incurs extra per-minute or per-message charges.

Users often praise Twilio for its subscription plans and high levels of customization. However, some cite customer support wait times as an issue. Others claim uptime reliability is questionable. Twilio earned a 7.8/10 from users on TrustRadius.

Alternatives to Consider

If none of our best picks are the right fit for your business, consider the following contact center alternatives. Each provides an effective, reliable platform or service that facilitates customer communication.

Aircall: If your customers primarily call for phone-based support, Aircall is a good option for your business. Both inbound and outbound calls can be managed with ease through Aircall’s platform, which includes useful features like interactive voice response (IVR) trees, call monitoring tools and telemarketing campaign support. We also liked Aircall’s predictive dialer, which supports targeted campaigns to boost the likelihood of conversions. Aircall supports other channels as well, including text messaging. This solution also integrates with more than 100 other third-party business software, so you can easily expand its functionality as needed with some of the leading apps on the market.

AnswerConnect: Like Go Answer, AnswerConnect specializes in managing the customer service aspects of your business for you. So, if you’re not interested in building an in-house team, consider outsourcing with AnswerConnect. You can devise scripts and provide detailed information on your business so AnswerConnect’s agents deliver on-brand customer care for your customers. AnswerConnect also integrates with some of the best CRM software platforms, so you can access updated customer data and review interactions directly in the CRM system of your choice.

Convoso: Better known for dialer services than contact center software, Convoso offers a suite of omnichannel tools to support outbound communication across phone, email and SMS. This makes it far better suited for sales than customer service. Convoso’s features include customized agent scripts, skill-based call routing, automated dialing and extensively customizable dashboards. These can track KPIs by extracting data from reports and previous campaigns. An open API supports third-party applications like Salesforce, Shopify, Zapier and Zendesk. Its focus on calls is reflected in services like local caller ID, follow-the-sun dialing and answering machine detection.

8×8: A simple user interface is a key benefit of 8×8’s platform, with identical single panes visible to agents and supervisors. Supervisors can rely on a wealth of functionalities, such as template reports, which can be modified and scheduled to run at any point. Multiple plans are available to 8×8 clients, but only the X7 and X8 packages extend beyond voice calls into chat, email, SMS and social. Prices are competitive, though the relative simplicity of the unified web browser interface means 8×8 lacks some of the advanced tools we found in our review of other contact center software. However, the 8×8 platform does offer voicemail transcription, video conferencing for up to 500 participants and external dashboard displays for presentations. There’s also 24/7 tech support in 10 languages, available via email, phone and chat. Read our full 8×8 review for more information.

Call Center Service Costs

Call center services can cost anywhere from $25 per month to more than $500. Vendors typically rely on one of several pricing models for contact center software:

  • Per-user, per-month subscriptions: This is the most common model, ranging from $25 to $500+ per agent monthly, depending on plan features. Salesforce, with its five increasingly expensive packages, is a great example of this pricing structure.
  • Pay-as-you-go pricing: This option is less common but available from providers like Twilio, which charges $1 per hour per active user.
  • Tiered pricing with usage limits: Plans may include a set amount of call minutes, data storage or feature access before additional charges apply.
  • Enterprise custom quotes: Large organizations often negotiate custom pricing based on specific requirements. GoTo Connect is notable in requiring price quotes for its contact center services regardless of your business’s size.

Entry-level plans typically include essential call routing, basic reporting, limited integration and standard customer support. Mid-tier subscriptions usually add advanced analytics, CRM integrations, workforce management tools and enhanced security features. Top-tier packages often provide AI-powered tools, unlimited customization, dedicated support and compliance certifications.

TipTip
You can save money by bundling services from the same provider. If you’re in the market for a business phone system as well as contact center software, check out our GoTo Connect review. You can also check out other picks for the best business phone systems, including RingCentral and 8×8.

Call Center Software Hidden Fees & Add-On Costs

Beyond the advertised subscription price, businesses may encounter several unexpected charges that can significantly impact the total cost of contact center ownership:

Setup and Implementation Costs: Professional implementation services can range from hundreds of dollars to $5,000 or more, depending on your needs and the number of third-party applications you use. Many providers charge additional fees for data migration, custom integrations and initial configuration.

Training and Onboarding Expenses: While basic training may be included in your package, comprehensive onboarding for complex systems can cost thousands of dollars per user. Some vendors charge extra for specialized training sessions, certification programs and ongoing educational resources.

Integration and API Costs: Developing tailored integrations may require significant financial investment, influenced by complexity, implementation duration and resource needs. Low-code solutions or having an in-house engineering team can mitigate these costs.

Data and Storage Overages: Data storage costs can range from $30 to $100 per month for cloud storage, depending on the amount of data you need to store. Many providers impose limits on call recording storage, customer data and backup retention, with additional charges for exceeding thresholds.

Communication Channel Fees: Voice calls can be included in your subscription price, charged at a per-minute rate or a combination of both. For example, Go Answer offers 200 minutes per month for $300.

Support Costs: Premium support, dedicated account management, and 24/7 assistance often require additional fees or higher-tier plans.

Long-Term Maintenance and Upgrade Expenses: Beyond initial implementation, contact center software requires ongoing investment in system updates, security patches and feature enhancements. As your business grows or technology advances, you may want to switch to a more expensive system. Be mindful of the expenses associated with employee training, workflow modifications and the organizational restructuring required for a new implementation.

Contact Center Software Features

Contact center software features vary by vendor and subscription plan, but to get the most out of your system, you should look for omnichannel routing, a single-pane dashboard, monitoring and review tools, and CRM integrations.

FeatureDescription
Omnichannel routingAccept inbound communication from numerous channels, including phone, email, text and social media.
Single-pane interfaceBring past interactions and current data into a single, coherent window.
Monitor and review toolsSpot struggling agents, measure KPIs, and run training and coaching.
CRM integrationConnect with customer relationship management systems to access comprehensive customer data and interaction history.

Omnichannel Routing

Customers should have a consistent experience contacting your company, regardless of whether they call, communicate through a chatbot support tool or send an SMS support request. The best contact center software platforms combine all these channels (and others) in one system, serving as an omnichannel communications system. Agents and supervisors should be able to monitor inquiries across all methods easily and in one central location.

Most of these unified communication systems facilitate outbound calls as well. You may also want to look for a solution that supports email and social media integrations, depending on your client base. Whether you’re using the program for sales, too, or solely customer service will impact the communications and marketing tools you need.

Single-Pane Interface

Agents shouldn’t be flicking back and forth between different software platforms as they communicate with customers. In a high-quality contact center platform, every aspect of customer interactions and their history with your business should be displayed (usually chronologically) in a single-pane window, giving your representatives full oversight and granular control. These dashboards should be customizable, from colors and design to widgets and data feeds. A single-pane interface supports rapid response times from agents, which can boost customer satisfaction and improve resolution rates.

In addition to agent dashboards, supervisor dashboards are essential for managers to see what their direct reports are up to. Some services also enable team dashboards, where every rep in a particular group can get a holistic view of activities and metrics and see the status of the queue.

GoTo Connect dashboard

This example of an agent dashboard comes from GoTo Contact Center. It shows an agent’s assigned queues, pending tasks and a summary of recent activity at a glance. Source: GoTo Connect

Monitor and Review Tools

Our top platforms all take slightly different approaches to analyzing agent performance and customer interactions. Twilio offers bespoke reporting in response to certain interactions or thresholds being breached, while RingCentral archives data for 25 months to support retrospective analysis. Whatever way a contact center software platform supports analytics, we recommend looking for a mechanism that effectively enables supervisors to monitor and review agent performance and offer coaching to help agents improve over time.

Of course, not all monitoring is data-driven. Your chosen solution should also allow real-time call monitoring where supervisors listen in on an agent’s call. The best programs go a step further, letting managers “whisper,” which allows them to speak privately to the rep during calls without the customer hearing, and “barge,” which enables supervisors to join the conversation and talk directly to both the agent and customer simultaneously.

RingCX charts

This example of historical agent performance comes from RingCX and shows a range of charts breaking down data around agent call times, interactions and more. Source: RingCentral

CRM Integration

Effective contact center operations require agents to have immediate access to complete customer information during interactions. The best contact center software platforms integrate directly with popular CRM systems like Salesforce, HubSpot and Microsoft Dynamics 365, automatically syncing customer data, purchase history, previous support tickets and interaction records.

This integration eliminates the need for agents to manually search for customer information across multiple systems, reducing call handling time and improving first-call resolution rates. When a customer calls, agents can instantly view their complete profile, including recent purchases, ongoing issues and communication preferences, enabling more personalized and efficient service delivery.

FYIDid you know
Although free trials of contact center software are helpful, don’t sign up for one unless you’re likely to remain on the platform. They often require a lot of setup, and it can be complicated to disentangle your IT infrastructure from a contact center system once it’s up and running.

Security Features of Contact Center Software

Contact center software handles vast amounts of sensitive customer data, making robust security features essential for protecting both businesses and their customers from data breaches and regulatory violations. When evaluating call center options, look for these security features:

Data Encryption and Protection: Modern contact center platforms implement end-to-end encryption for all customer communications, including voice calls, chat messages and stored data. The best solutions use advanced encryption for data transmission, implement secure storage protocols for sensitive payment data and conduct routine security assessments to maintain current protection standards.

Access Controls and Authentication: Comprehensive user management systems within contact center software enable administrators to control who can access specific features, customer data and platform configurations. Multifactor authentication (MFA) and role-based access controls ensure that only authorized personnel can access sensitive information, with detailed audit trails tracking all user activities.

Compliance Certifications: Leading contact center software providers maintain multiple industry certifications to ensure regulatory compliance. When comparing solutions, you should look for security certifications like SOC 2 and 3, ISO 27001, PCI DSS Level 1, HIPAA and GDPR compliance. However, the specific security standards you need depend on your industry and services.

  • HIPAA Compliance: For healthcare organizations, HIPAA compliance mandates obtaining customer consent prior to call recording, maintaining encrypted storage for all recorded interactions, designating specialized personnel to oversee regulatory adherence and providing customers with access to their personal information.
  • PCI DSS Requirements: Payment Card Industry Data Security Standards apply to any business that gathers, stores and processes cardholder data. The PCI standard prohibits companies from recording credit card information like CVV2 numbers, PINs and other sensitive customer details.
  • GDPR Compliance: The General Data Protection Regulation applies to any company that stores and processes identifiable personal data of EU citizens. It requires consent before recording calls, encrypted storage of recordings and the ability to delete customer data upon request.

Business Continuity and Disaster Recovery: Enterprise-grade contact center software includes comprehensive business continuity planning. Top vendors offer service level agreements with 99.9 percent uptime guarantees, automatic failover capabilities, and geographically distributed data centers to ensure uninterrupted service during outages or disasters.

Network and Infrastructure Security: Contact center implementation should include multiple layers of network security, including firewalls, intrusion detection systems and regular vulnerability assessments. Vendors continuously monitor for potential threats and conduct regular audits to maintain the highest security standards.

Choosing Contact Center Software

The key factors to consider when choosing contact center software include compatibility with your current business software, user reviews, cost and client support.

1. Compatibility with existing systems

Be sure any contact center software you consider is compatible with your existing hardware and software, as well as your team’s workflow and processes. If you’re happy with your existing hardware, you might wish to avoid companies attempting to upsell you Jabra or Poly headsets. If you use certain database or spreadsheet packages, you might want your new platform to integrate with them. Assess your current tech stack and determine which products will need to connect to your new contact center.

2. Customer reviews

While we’ve conducted thorough testing on the platforms listed above, nobody can review contact center software better than daily users. Investigate existing customer reviews on reputable third-party sites like TrustRadius, and study what people say on forums like Reddit and the Better Business Bureau website. Customer reviews can give you an idea of whether or not a contact center software will mesh well with your business’s needs — and if a vendor lives up to its promises.

3. Cost

Consider value, not just overall cost, when studying plan options. A low starting price might be for a telephony-only system with no online communication, basic evaluation tools and limited archiving. Establish what services you need or desire, and then compare pricing between platforms, rather than basing your budget on cut-rate starter packages.

4. Client support

It’s notable that some contact center software providers are reluctant to furnish even registered clients with a telephone number for support. Others offer 24/7 support only on pricier packages or limit it to certain times of the day based on their local time zone. Weigh what kind of customer service your business may need and whether your preferred vendor can deliver it.

Implementing Contact Center Software

Successful contact center software implementation requires careful planning, phased deployment, and comprehensive training to ensure optimal performance and user adoption.

Pre-Implementation Planning: Begin by conducting a thorough assessment of your current systems, identifying integration requirements and establishing clear project timelines. Create a detailed implementation roadmap that includes data migration strategies, user training schedules and testing protocols. Assign dedicated project teams with representatives from your IT, customer service and management departments to oversee the transition.

System Configuration and Integration: Work closely with your chosen vendor’s implementation team to configure the software according to your specific business requirements. This includes setting up call routing rules, IVR systems, user roles and permissions, and integrating with existing CRM and business applications. Integrating call center software with current applications typically requires additional time and budget allocation to achieve smooth connectivity and avoid disconnected data storage.

Data Migration and Testing: Carefully plan and execute the migration of customer data, call history and configuration settings from legacy systems. Conduct thorough testing of all features, integrations and workflows in a controlled environment before going live. This includes testing call routing, recording functions, reporting capabilities and emergency procedures.

Agent Training and Onboarding: Develop comprehensive training programs for your agents and supervisors that cover both technical software usage and updated customer service processes. Utilize training videos and hands-on modules to teach staff how to use your call center platform, incorporating scenarios that introduce them to essential tools like knowledge bases, CRM tools and reporting features.

Phased Rollout Strategy: Implement the new software in phases rather than attempting a complete system replacement overnight. Start with a pilot group of experienced agents and supervisors, gather feedback, address issues and gradually expand to the entire team. This approach minimizes operational disruption and allows for real-time improvements.

Ongoing Support and Optimization: Establish clear protocols for ongoing technical support, regular system updates and performance monitoring. Plan for regular reviews of system performance, user feedback and optimization opportunities.

Successful implementation requires effective change management to ensure user adoption and minimize resistance. Communicate the benefits of the new system clearly, involve key stakeholders in decision-making and provide ongoing support during the transition period. Establish feedback mechanisms to address concerns and make necessary adjustments quickly.

Advantages of Contact Center Software

The key advantages of contact center software include improved customer experiences, increased agent productivity, insightful analytics, scalability and cost-effectiveness.

1. Enhanced Customer Experience

Contact center software provides omnichannel support, allowing customers to reach businesses through their preferred communication method — phone, email, chat or social media — while maintaining conversation continuity across all channels. Features like intelligent routing ensure customers connect with the most qualified agents, reducing wait times and improving first-call resolution rates.

2. Improved Agent Productivity

Unified dashboards consolidate customer information, interaction history and relevant tools in a single interface, eliminating the need for agents to switch between multiple systems. Automated workflows, call scripting and integrated knowledge bases enable reps to handle inquiries more efficiently and provide consistent, accurate responses.

3. Real-Time Monitoring and Analytics

Supervisors gain comprehensive visibility into contact center operations through live dashboards showing queue status, agent performance and customer satisfaction metrics. Historical reporting and analytics help identify trends, optimize staffing levels and make data-driven decisions to improve overall performance.

4. Scalability and Cost Efficiency

Cloud-based contact center solutions allow businesses to easily scale operations up or down based on demand without significant infrastructure investments. Per-user pricing models and reduced hardware requirements make advanced contact center capabilities accessible to organizations of all sizes, while automation reduces operational costs and improves resource allocation.

What to Expect in 2025

The contact center software market continues to experience significant growth, driven by technological advancements and evolving customer expectations. The global contact center software market size was valued at $52.17 billion in 2024 and is projected to grow to $213.54 billion by 2032, according to Fortune Business Insights.

This year and beyond, we anticipate AI to become even further integrated into call center software. In addition to analyzing customer sentiment, AI will also be increasingly used to offer conversational, self-service options for customers. However, even amidst greater adoption of generative AI to provide instant, efficient service and seamless omnichannel communications, the human touch will remain crucial.

Cloud-first architectures will become the dominant deployment model as organizations prioritize flexibility, remote work capabilities and rapid scalability. We expect to see enhanced integration capabilities that connect contact center platforms more seamlessly with enterprise systems, while advanced workforce management tools will leverage predictive analytics to optimize agent scheduling and reduce operational costs. Additionally, privacy-focused features and compliance automation will become standard as regulatory requirements continue to evolve across different industries and regions.

Methodology

At Business News Daily, our team of small business customer service experts has been researching and testing contact center software for years, comparing some of the leading solutions across more than 25 key metrics. We considered 52 contact center software platforms and closely reviewed and tested 10 of them before selecting our six best picks above.

Below are the factors we considered when determining our best picks. Each is weighted according to how much the criteria typically influences business owners’ buying decisions.

Pricing (30%): We considered not just the base cost of the software but also the number of pricing plans available, additional fees and add-on costs to determine which provides the best overall value. We also considered whether a free trial was available to test the platform before buying.

Features (25%): We evaluated each contact center platform’s dashboard and key features such as call monitoring tools, inbound call routing tools, social media messaging abilities, agent activity reporting, and artificial intelligence tools like AI-powered coaching and training assistants. We also considered available integrations with other popular business software.

Usability (25%): We paid close attention to the ease with which each platform could be set up, how intuitive we found the navigation and use of key features, and the training and informational resources available to new users. We also considered whether the software offered a responsive mobile app or mobile browser.

Customer Support (20%): We examined the ease with which users could contact a vendor’s customer support team when needing help. We also reviewed customer feedback to determine how well the customer service team meets the needs of existing users.

In addition to scoring each contact center software we reviewed based on these criteria, we also determined the best use case scenarios for each solution. No two businesses are exactly alike, so we put ourselves in the shoes of different types of small business owners to identify the best contact center software for a variety of needs.

To learn more about how we review and test customer service products for small businesses, read about our editorial process.

Contact Center Software FAQs

These are some of the most common questions people have when it comes to contact center software platforms, which we’ve answered for you.

The best contact center software platforms cover phone, email, SMS and live chat channels. Some can manage social media communications as well, which can be a valuable feature for businesses with large social followings.

No, there are generally no limits on the amount of time contact center software can be used. Most vendors charge per agent per month, which means there’s no price difference if the agent uses the system four hours per week or 40. However, Twilio is unusual in offering a per-hour pricing model for its Flex platform, while call services like Go Answers have plans with set amounts of minutes.

No, you don’t need dedicated hardware for a contact center software platform. These solutions are typically cloud-based and software-powered. Some companies market recommended handsets and headsets, but you can use legacy hardware or operate entirely through the cloud.

Hidden costs you should expect when purchasing contact center software include setup and implementation costs ($1,000-$5,000+), training expenses, data storage overages ($30-$100/month), integration fees (potentially thousands for custom work) and ongoing maintenance costs (18-20 percent of initial licensing annually). Communication channels may also incur per-minute or per-message charges, and premium support typically requires additional fees. Always request a detailed cost breakdown, including all potential add-ons, before making a buying decision.

High-quality contact center software is highly secure. Standard security features include end-to-end encryption, multifactor authentication, role-based access controls and audit trails. The compliance standards you should look for depend on your specific business, but providers maintain extensive security certifications, including SOC 2, ISO 27001, PCI DSS Level 1, HIPAA and GDPR compliance. HIPAA compliance is mandatory for healthcare organizations, while businesses processing payments must meet PCI DSS requirements. Always verify that your chosen platform meets the specific regulatory requirements for your industry.

How long it typically takes to implement contact center software varies based on system complexity and customization requirements, but usually ranges from two to 12 weeks. Simple cloud-based solutions may be operational within days, while enterprise deployments with extensive integrations and custom configurations can take several months. Key factors affecting the timeline include data migration complexity, integration requirements, agent training needs and testing phases. A phased rollout approach is recommended to minimize operational disruption.

Yes, there are several free and open-source alternatives to commercial contact center software, though they typically require more technical expertise to implement and maintain. Popular options include VICIdial (open source with extensive features), Asterisk (highly customizable telephony platform), 3CX (free for up to 10 users) and FreeSWITCH (known for reliability).

While these solutions eliminate licensing costs, businesses should consider the hidden costs of technical implementation, ongoing maintenance and limited vendor support. Free options work best for organizations with in-house technical expertise or those with basic contact center needs.

When choosing between cloud-based and on-premises contact center software, you should consider factors such as your company’s IT expertise, data security requirements, budget constraints and scalability needs. Cloud-based solutions offer lower upfront costs, automatic updates, easier scalability and reduced IT maintenance requirements, making them ideal for most small to medium businesses. On-premises solutions provide greater control over data and customization but require significant upfront hardware investment ($25,000-$550,000) and ongoing IT support. Most modern businesses benefit from cloud-based solutions due to their flexibility and cost-effectiveness.

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Written by: Neil Cumins, Senior Analyst
Neil Cumins is an award-winning small business owner who has run a limited company for nearly two decades. Through his personal and professional experiences, he is well-versed in a range of B2B and B2C topics, from invoicing to advertising to the use of artificial intelligence. Prior to starting his own business, Cumins worked as a marketing executive. At Business News Daily, Cumins covers technology trends, as well as specific services like GPS fleet management and contact center software. With deep insights into the ever-changing technology landscape, Cumins is particularly skilled at evaluating business software and guiding fellow entrepreneurs to the tools and strategies that will equip them for entrepreneurial success. Over the years, he has worked with some of the world’s biggest hardware and software manufacturers, as well as countless SaaS brands. Today, he also spends his time consulting on compensation and other business matters.