Great Ideas for 2015
Kids are your future customers so gaining their loyalty now isn’t a bad idea.
In its 10th annual trends report, THE FUTURE 100, which highlights the big and small trends to watch this coming year, JWT Intelligence cites the connectivity of kids as a big trend for 2015. According to Common Sense Media, three-quarters of kids have access to a mobile device. This spells a big business opportunity for anyone who can create products or design apps just for kids. And, if they also happen to be educational or promote good health, you’ll win their parents over, too.
You can start small by designing a few kid-friendly apps and see where you business goes from there.
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According to Jamie Turner, founder of a company called "The 60-Second Marketer," there will be ongoing need for mobile assistance.
"Research from the 60-Second Marketer indicates that there are more people on the planet who own a mobile device than who own a toothbrush," said Turner, who co-authored the book "Go Mobile" (Wiley, January 2012) with Jeanne Hopkins. "So it's safe to say that your prospects are using mobile. If you're in business, it's your job to be where your prospects are. Your prospects are in mobile right now."
This translates into a big business opportunity for entrepreneurs who can bring foreign-language speakers together with businesses in need.
A company that could provide employee-monitoring services, as well as some additional outsourced human resources functions, would be in great demand right now.
Vending machine business
This creates an opportunity for skilled workers who are ready to take the leap from being an employee to owning their own company. Starting small is probably the best way to test the waters. You can grow after you've proven your success.
A lot of companies cut back on support staff during the recession and many are reluctant to rehire, even though they need help. Instead, many are outsourcing non-core business functions to third-party firms. This is creating a business opportunity for anyone who can provide marketing, human resources, healthcare management or any other service a business needs.
This is especially good news for entrepreneurs who want to run a small business. According to business research by the Michigan State University Broad College of Business, the business-to-business services field is highly fragments and not dominated by any large players. Instead, small businesses have the opportunity specialize and focus on their niches.