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Up your networking game by engaging like-minded entrepreneurs through the social network.
Facebook recently announced changes to the news feed algorithm that limits the branding and news content you see from companies. Find out how you should adapt your plan.
Linking and attributing an image does not mean your business is protected from copyright infringement.
Social media is a major avenue for e-commerce. Learn how to take advantage of your online presence and convert sales with these tools.
As a small brand, you may not have the budget for a big social media marketing team. Here are a few ways to create a strong DIY social media strategy.
Avoid oversharing details of your work life. Posting about your job on social media can have serious negative repercussions, like these four consequences.
Your employees can be great your best brand advocates on social media. Help encourage them to share.
Instagram Live lets businesses broadcast live streaming videos and boost engagement with customers.
Employees with cloud and distributed computing and statistical analysis and data mining experience were the ones garnering the most interest from U.S. businesses this year.
These Twitter accounts offer words of wisdom and solid advice for current and aspiring entrepreneurs.
Thinking of incorporating memes into your next marketing campaign? Here's why you should, but only if you do it the right way.
Make sure you're using LinkedIn the right way by avoiding these 16 major networking mistakes.
Here's how to use Periscope to connect with customers and grow your brand.
Pinterest and Instagram add buy buttons to make it easier to sell on social media.
Facebook has added the "Call Now" and "Get Directions" button to Facebook Ads to make it easier for customers to find and contact your business
Twitter can land you clients, customers and even a job. Here's how eight business owners, freelancers and job seekers used Twitter to get their big break.
Want to up your Twitter marketing game? Take some tips from pop star Katy Perry.
Major life transitions, like graduating and getting married, change how people use Facebook. Here's how to tailor your marketing strategies effectively.
Tumblr is a social network that many businesses and brands can't figure out, but pop superstar Taylor Swift has mastered it in a way that you can, too.
Looking to grow your business's Instagram following? Here's what you really need.
Instagram can be a great way to drive sales and customer engagement with your brand. Here's how to do it.
Quora is an online site where people can post questions and get advice from others in their industry.
Klout is an online service that gives users the ability to both measure their online influence and increase it.
Hiring trendspotters are calling social media profiles the "new resume," but many Americans aren't taking advantage of it. Here's why you should make sure your profiles are up to date, whether you're...
Ten tips to create and implement a strong social media policy.
Have you wrangled an invite yet?
It's not just for sharing cheese bread recipes
CEO of SaleSpider on the difference between social media and social networks