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Social Media

Improve the life time value of your customers by getting in front of them where they hangout online.

Latest: Advice, Tips and Resources

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Article
12 Ways to Use Periscope for Business
By Sara Angeles | August 18, 2015

Here's how to use Periscope to connect with customers and grow your brand.

Article
New Buy Buttons Let You Sell on Pinterest and Instagram
By Sara Angeles | June 03, 2015

Pinterest and Instagram add buy buttons to make it easier to sell on social media.

Article
Facebook Adds 'Call Now' Button to Local Ads
By Sara Angeles | May 20, 2015

Facebook has added the "Call Now" and "Get Directions" button to Facebook Ads to make it easier for customers to find and contact your business

Article
Twitter Marketing Success Stories (And How You Can Do It, Too)
By Sara Angeles | May 13, 2015

Twitter can land you clients, customers and even a job. Here's how eight business owners, freelancers and job seekers used Twitter to get their big break.

Article
10 Things Katy Perry Can Teach You About Social Media
By Brittney Morgan | February 26, 2015

Want to up your Twitter marketing game? Take some tips from pop star Katy Perry.

Article
Facebook Marketing Strategy by Life Stage
By Brittney Morgan | December 01, 2014

Major life transitions, like graduating and getting married, change how people use Facebook. Here's how to tailor your marketing strategies effectively.

Article
How Taylor Swift Rocks Social Marketing … And How You Can, Too
By Brittney Morgan | November 05, 2014

Tumblr is a social network that many businesses and brands can't figure out, but pop superstar Taylor Swift has mastered it in a way that you can, too.

Article
Instagram Marketing Tips for Insta-Success
By Brittney Morgan | July 31, 2014

Looking to grow your business's Instagram following? Here's what you really need.

Article
5 Steps to an Effective Instagram Strategy
By Nicole Fallon | April 30, 2014

Instagram can be a great way to drive sales and customer engagement with your brand. Here's how to do it.

Article
What is Quora?
By Chad Brooks | April 23, 2014

Quora is an online site where people can post questions and get advice from others in their industry.

Article
What is Klout?
By Chad Brooks | April 22, 2014

Klout is an online service that gives users the ability to both measure their online influence and increase it.

Article
Why Your Social Media Profile Is the New Resume
By Nicole Fallon | January 11, 2014

Hiring trendspotters are calling social media profiles the "new resume," but many Americans aren't taking advantage of it. Here's why you should make sure your profiles are up to date, whether you're...

Article
Four Steps to Putting Your Business on Pinterest
By Business News Daily Editor | February 24, 2012

Have you wrangled an invite yet?

Article
Not Using Pinterest? Here's How to Get Started
By Business News Daily Editor | February 16, 2012

It's not just for sharing cheese bread recipes

Article
How Social Media Is Changing Business
By Business News Daily Editor | December 16, 2011

CEO of SaleSpider on the difference between social media and social networks