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Grow Your Business Your Team

3 Ways Your Business Can Attract New Grads

3 Ways Your Business Can Attract New Grads
Credit: garagestock/Shutterstock

Graduation season has begun, and a flood of fresh-faced, entry-level talent will soon be entering the workforce. Because the current job market favors candidates, companies will be competing to get the best and brightest from the class of 2016 on their teams.

How can your organization get an edge in hiring these young job seekers? Based on recently released surveys and reports, here's how employers can attract new college graduates to their open positions.

If you're looking for great candidates, your best resource could, quite literally, be sitting right in front of you. According to data from SilkRoad, an HR software company, employee referrals are the top source of hires, accounting for 22 percent of all hires in 2016 so far. Candidates applying through job search engines followed closely behind, at 19 percent of all hires and 32 percent of all job interviews. [See Related Story: How to Create a Great Employee Referral Program]

Money isn't everything when it comes to choosing a job, but it sure does help. Recruiting and consulting company Laudale found that money (79 percent) and benefits (65 percent) were the top two benefits that would make professionals ages 18 to 24 want to work for a company, followed by location and work environment. Much less important to this age set was flexible working hours — just 48 percent said this would draw them to an employer, compared to about 60 percent of workers ages 25 to 44.

Employers seem to be split on "startup office culture"— one that embraces collaboration, new ideas and fast-paced work. Some believe it's an overrated fad, while others intentionally use it as a recruiting tactic. It seems that those in the latter camp have the right idea: An infographic by The SquareFoot, a commercial real estate company, reported that a startup culture is a great tool for attracting and retaining talent, and impacts the happiness, satisfaction and performance of employees. Numerous articles have argued that millennials, in particular, thrive in this type of environment, when it's done correctly.

For more information on recruiting top talent for your open positions, visit this Business News Daily guide.

Nicole Fallon

Nicole received her Bachelor's degree in Media, Culture and Communication from New York University. She began freelancing for Business News Daily in 2010 and joined the team as a staff writer three years later. She currently serves as the managing editor. Reach her by email, or follow her on Twitter.

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