Sales & Marketing
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SALES & MARKETING:
The Best Search Optimization Software
May 21, 2012 | 10:16 AM ET
What you need to know to get your company listed at the top of the search engine rankings. View Full Article
SALES & MARKETING:
What Is Twitter and How Do I Use it For Business?
May 2, 2012 | 11:51 AM ET
Twitter is free and very, very powerful. View Full Article
SALES & MARKETING:
How to Design Your Logo
May 1, 2012 | 08:48 AM ET
Even the simplest logo designs take a lot of thought. View Full Article
SALES & MARKETING:
What is Social Media Marketing?
April 10, 2012 | 10:27 AM ET
Not sure what social media marketing is? Here are the basics. View Full Article
NEWS & TRENDS:
Top Brands Divided Along Gender Lines, Survey Finds
February 18, 2012 | 05:05 AM ET
Brand-wise, do you believe men are from Mars and women are from Venus? View Full Article
SALES & MARKETING:
Quality, Not Quantity, is the Name of the Social Media Mark...
December 29, 2011 | 10:31 AM ET
More does not equal better when it comes to social media marketing View Full Article
SALES & MARKETING:
How to Conquer the Fear of Selling
December 17, 2011 | 11:02 PM ET
As an entrepreneur, you'd better be ready to sell everything, including yourself. View Full Article
December 16, 2011 | 11:31 AM ET
You can't manage what you can't measure. How do you measure your marketing? View Full Article
NEWS & TRENDS:
Customer Experience Rules, Online and Off
December 16, 2011 | 05:14 AM ET
It's not just good in-store customer service that consumers are looking for. They also expect their online transactions to be handled with their experience in mind. A lesson for emarketers. View Full Article
September 22, 2010 | 05:41 PM ET
Elevator pitches can make or break your business deal. View Full Article
September 20, 2010 | 04:33 PM ET
Don’t let your message get lost in translation View Full Article
September 16, 2010 | 02:11 PM ET
Web design businesses expected to be in high demand View Full Article
Social Media:
Social Media Helping Small Businesses Find Customers
August 19, 2010 | 02:18 PM ET
Facebook’s Places is next step in marketing to customers one-on-one. View Full Article
Customer Loyalty:
Should I Offer a Customer Rewards Program?
July 22, 2010 | 04:40 AM ET
Only if you’ve mastered your customer service first View Full Article
Marketing:
Creative Ways to Market Your Small Business
July 13, 2010 | 12:43 PM ET
Start with a plan, then develop a strategy. But be creative, too. View Full Article
July 11, 2010 | 07:36 PM ET
A toll free phone number is not for every business. View Full Article
Customers:
How to Find and Attract Customers
July 11, 2010 | 06:35 PM ET
It requires market research and sensitivity View Full Article
Advertising:
How to Create the Best Business Slogan
July 11, 2010 | 06:33 PM ET
A creative business slogan should be relevant to your brand tag line. View Full Article
Advertising:
Get Your Business Noticed: Promotion on a Shoestring
July 11, 2010 | 06:29 PM ET
Traditional advertising is no longer the answer for small businesses. View Full Article
Marketing:
How to Create an Effective Marketing Plan
July 8, 2010 | 06:47 PM ET
Small business marketing plans effectively target customers. View Full Article
Pitfalls:
Stupid Startup Pitfalls to Avoid
July 8, 2010 | 06:15 PM ET
Avoiding these startup pitfalls could make your business a success View Full Article
July 8, 2010 | 03:45 PM ET
Getting to know your customers is the best way to build sales View Full Article
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