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Latest: Advice, Tips and Resources

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Review
monday Review
By Sean Peek | March 28, 2024

Monday is our best pick for campaign management, as it offers customizable templates, workflow automation, various schedule views (calendar, chart and workload), and an ideas and requests board that...

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Review
ProTexting Review
By Max Freedman | March 28, 2024

ProTexting lets you run automated campaigns and send multimedia SMS messages to connect with customers.

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Review
Campaigner Review
By Sean Peek | March 28, 2024

Campaigner is the best email marketing software for larger businesses because its features allow them to scale their email efforts at the right price. These features include customizations, automated...

Article
What Mailing Equipment Does My SMB Need?
By Katharine Paljug | March 28, 2024

Small businesses don't want to overspend on mailing and shipping. See if you need postage equipment, and learn the equipment types and costs.  

Article
What Is Market Intelligence?
By Jamie Johnson | March 28, 2024

This guide explains the concept of market intelligence and offers tips on how to use it for your small business.

Article
What Is B2B, and How Does It Differ From B2C and DTC?
By Mark Fairlie | March 28, 2024

B2B companies offer products and services for other businesses and organizations. Learn how B2B works, and how it differs from B2C and DTC models.

Article
What Are Hyperadoptive Customers, and How Do They Benefit SMBs?
By Casey Conway | March 28, 2024

Hyperadoptive customers rapidly change behaviors and are willing to try new brands and products. Learn how to identify and keep hyperadoptive customers.

Article
Twitter for Business: Everything You Need to Know
By Saige Driver | March 28, 2024

Twitter is a powerful tool to raise awareness about your business, engage with customers, and develop leads. Learn how to use Twitter for your business.

Article
Trade Show Displays: A Buyer’s Guide
By Adryan Corcione | March 28, 2024

Effective trade show displays grab attendees' attention and boost sales. Learn what makes a good trade show display and find one that fits your budget. 

Article
TikTok for Business: How You Can Use This Social Network
By Skye Schooley | March 28, 2024

TikTok has taken social media by storm. Learn how to use it for your business.

Article
The CRM Metrics You Should Know
By Matt D’Angelo | March 28, 2024

Analyzing key metrics can help drive success within your business and make you more competitive. Here is how your CRM can help in those efforts.

Article
The Best Business Translation Services
By Sean Peek | March 28, 2024

To help bridge the language barrier, companies are using business translation services. Learn how these services ensure perfect translation of documents. 

Article
Social Media for Business: Marketing, Customer Service and More 
By David Cotriss | March 28, 2024

Social media is a crucial business channel for marketing, advertising and customer service. Learn how to create an effective social media strategy.

Article
Pros and Cons of Outsourcing Customer Service to an Offshore Call Center
By Adam Uzialko | March 28, 2024

Find out the pros and cons of outsourcing customer service to an offshore call center and see what factors to consider.

Article
Pinterest for Business: Everything You Need to Know
By Saige Driver | March 28, 2024

Pinterest offers a great visual space to market your products or services. Learn how your business can set up and use this platform successfully.

Article
Most Consumers Want Sustainable Products and Packaging
By Andrew Martins | March 28, 2024

Consumers are getting wiser about the products they use, the accompanying packaging and the overall impact on the environment.

Article
Industry 4.0: How Technology Is Revolutionizing the Manufacturing Industry
By Adam Uzialko | March 28, 2024

Learn how Industry 4.0 is optimizing manufacturing with artificial intelligence, 3D printing and other technologies.

Article
How to Use Google Business Profile to Improve Your Online Presence
By Mona Bushnell | March 28, 2024

Learn how to use Google's free Business Profile to reach potential customers and establish and maintain your business's online presence and reputation.

Article
How to Target Older Demographics With Social Media Marketing
By Natalie Hamingson | March 28, 2024

Not every business focuses solely on Gen Zers and millennials. If you're looking to market to older demographics, here are a few tips to keep in mind.

Article
How to Set Up an Appointment-Setting Service for Your Business
By Sean Peek | March 28, 2024

Appointment-setting services automatically book meetings with prospects. Learn how to find an appointment-setting service and how it can help your company.

Article
How to Find a HIPAA-Compliant CRM
By Max Freedman | March 28, 2024

Healthcare organizations rely on CRM software to track patients and monitor vitals, but the systems must comply with HIPAA. Learn how to ensure yours does.

Article
How to Create a Great Corporate Logo
By Adam Uzialko | March 28, 2024

If you have a new business or are rebranding, a corporate logo is critical because it represents you. Learn tips for creating an effective corporate logo. 

Article
How to Calculate Your Customer Retention Rate
By Max Freedman | March 28, 2024

Knowing your customer retention rate and some strategies to improve it can help boost your bottom line. See the calculation and get tips here.

Article
How a Mobile CRM Benefits Your Business
By Max Freedman | March 28, 2024

Mobile CRMs allow employees to tap into your CRM from anywhere. Here is how they work and what five elements you should consider when implementing one.

Article
Guide to Creating a Business Plan With Template
By Skye Schooley | March 28, 2024

To make your business idea a reality, you need a business plan. Check out these simple business plan templates to get started.

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Article
Facebook for Business: Everything You Need to Know
By Max Freedman | March 28, 2024

Facebook has advertising and engagement tools that benefit small businesses. Learn about Pages and ads, and get tips on engaging customers.

Article
Essential Negotiation Tips to Close the Deal
By Brandi Calero-Holmes | March 28, 2024

Business negotiations are inevitable for professionals and business owners. Learn what to do and what not to do when negotiating a deal, raise and more.

Article
Can Salesforce Stay on Top of CRM Providers in 2024?
By Leslie Pankowski | March 28, 2024

Salesforce is a dominant force in the customer relationship management world but small businesses have alternatives. See more options for CRM software.

Article
Best Sales Apps for Small Businesses
By Max Freedman | March 28, 2024

This guide offers recommendations for small business sales apps and explains how businesses can use these sales software programs to their advantage.

Article
Best Google Alerts Alternatives
By Marisa Sanfilippo | March 28, 2024

If you're not a fan of Google Alerts, use these alternative tools to monitor your business online.