Our Small Business Snapshot series features photos that represent, in just one image, what the small businesses we feature are all about. Jon Neff, co-founder and vice president of outdoor gear retailer Grand Trunk, explains how this image represents his business.
We all have a curiosity about far-off places. Every journey outward eventually reaches its newly discovered horizon before our compass points us back to the familiar. When we expand our understanding of the world we inhabit, we expand our appreciation of the places we call home. That's why we created Grand Trunk — to be able to carry pieces of home with us into the unknown.
Named for the Grand Trunk Road, a fascinating ancient route that brought people and worlds together long before there were airplanes, Grand Trunk offers an award winning line of gear and accessories for travel and outdoor adventure. Our adventure began when my co-founder, Kevin Kaiser, and I met while backpacking through Thailand in 2001. Although from different walks of life, we found common ground through a shared sense of adventure and love for exploring new places.
Founded in 2002 as The Travel Hammock, with a simple slogan, "to keep people off the ground," the brand has since evolved to offer a complete line of hammocks, shelters and travel accessories engineered from the outside-in, born of experience on the road. Grand Trunk's mission is to elevate your experience by making travel and outdoor recreation more comfortable, convenient and enjoyable so you can focus on the adventure at hand.
Hammocking is lifestyle activity that brings people together. This photo features our new ONEMADE collection is the culmination of our renowned hammock line. This hammock is an expression of our ambition to include as many people as possible with the joy of getting outside and staying there a while.
We're seeing a lot more players getting into the hammock game. This has pushed us to innovate our collection by introducing American-made products, which are not only of the highest quality, but also serve to bolster the recovering manufacturing industry in this country. The Grand Trunk journey has been a combination of chance, opportunity and the urge to be the best.