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Start Your Business Success Stories

Small Business Snapshot: LiveAnswer

Small Business Snapshot: LiveAnswer Credit: Crea7ive Interactive Advertising

Company name: LiveAnswer
Website: www.liveanswer.com
Founded: 2014

Founder and CEO Adam Boalt shared the story behind LiveAnswer, an on-demand cloud-based call-center for small and medium-sized businesses.

The photo is a great representation of our business utilizing proprietary technology we created to improve the antiquated call center industry across the United States. and Canada. This is our “Mission Control” center in our workspace at Pipeline Brickell in Miami, Florida, where our team of 12 monitors a network of more than 25,000 call center agents 24 hours a day, 7 days a week, year-round.

In the midst of growing a previous company, I couldn't catch every call that came in due to a lack of affordable, seamless phone support. Missed calls means missed opportunities, and I found myself against a barrier restricting my company’s business potential. I needed a quick resolution and didn’t have time for the slow setups and maintenance of existing options, so I created the LiveAnswer proprietary dashboard — an update to the limited, costly, and inefficient model of outdated call-centers.

As entrepreneurs, our passion is growing business. Our biggest business challenge is continuing to find ways to help our customers grow their businesses, no matter the industry or size. Trying to implement one platform that can cater to specific business needs is an ongoing process as every business has various changing facets. Our overarching goal is to expand other businesses' potential, so we need LiveAnswer to scale with each company easily and provide a service that can be utilized by everyone. This ongoing challenge has prompted us to introduce several features over time, as well as several more still to come.

We launched knowing SMBs were in need of an alternative option for phone support, but we did not realize the magnitude of the issue when we first started. Now, over one year from our launch, we're servicing a spectrum of clients from small businesses to companies like Nissan and Chrysler.

Brittney Helmrich
Brittney Helmrich

Brittney M. Helmrich graduated from Drew University in 2012 with a B.A. in History and Creative Writing. She joined the Business News Daily team in 2014 after working as the editor-in-chief of an online college life and advice publication for two years. Follow Brittney on Twitter at @brittneyplz, or contact her by email.

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