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Start Your Business Success Stories

Small Business Snapshot: Oscar William Gourmet Cotton Candy

Small Business Snapshot: Oscar William Gourmet Cotton Candy Credit: JMF Photography

Company name: Oscar William Gourmet Cotton Candy
Website: oscarwilliamcottoncandy.com
Founded: 2013

Founder Tasha Holland-Kornegay shared the story behind Oscar William Gourmet Cotton Candy, a unique cotton candy company that raises money for HIV/AIDS awareness.

This photo shows us doing what we love to do — having a great time, laughing, meeting new people at events, and introducing people to Oscar William Gourmet Cotton Candy. It also shows an outline of our beautiful home state, North Carolina.

We consider ourselves a fun interactive company, and we love meeting and interacting with people of all backgrounds, nationalities and ethnic groups while spreading fun and joy with cotton candy, whether we're bringing back old memories of someone's childhood or seeing the look on a kid's face — and adults as well — as they watch and see the process of cotton candy being spun for the first time.

First and foremost, we're a business that is all about giving back. We started Oscar William to help raise funds for our HIV/AIDS non-profit, Partners Against Sexually Transmitted diseases. Obtaining funding was a huge struggle and I was using my own money when I could. After complaining about not being able to secure any funding to my son, he thought of the idea of selling cotton candy with different flavors. I researched how to make this happen, and after contacting numerous people to help us design our flavors, we set out to do an event. To our surprise, people loved it! After I got my husband on board, he sat down and came up with our name, logo and our colorful outfits and bow ties — we wear multicolored bow ties, but our mascot, Oscar William, wears a red bow tie to represent HIV/AIDS — and we were off and running. Now, 10 percent of all proceeds from Oscar William goes towards educating and informing people about decreasing the spread of HIV/AIDS and other STDs that are on the rise.

Our biggest challenge so far is keeping up with the demand. As my husband says, it is great to be able to say that. Being that we are a small family business, we are constantly working out the particulars on how to deal with expansion, but it's really a blessing to have to deal with!

Brittney Helmrich
Brittney Helmrich

Brittney M. Helmrich graduated from Drew University in 2012 with a B.A. in History and Creative Writing. She joined the Business News Daily team in 2014 after working as the editor-in-chief of an online college life and advice publication for two years. Follow Brittney on Twitter at @brittneyplz, or contact her by email.

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