Company name: Buddytruk
Creative Director CJ Johnson shared the story behind Buddytruk, an on-demand app that helps people move or deliver large items.
This photo portrays one of our drivers making a delivery during our Valentine's Day campaign where we brought large teddy bears to people. Even though Buddytruk has been used primarily for moving, this photo offers a glimpse into how our service can work in a fun way.
The company was born out of a pretty hilarious story. Brian Foley, our CEO and founder, rented a U-Haul and tried to move himself into his first apartment, and as he was backing up his moving truck, he accidently took out someone’s bumper. That someone also happened to be his new roommate — oops!
In the end, Brian just wished he had a buddy with a truck to help him move, and so Buddytruk was born. The service works so that if you don't have a friend with a truck ready to help you get your stuff from point A to point B, you can use the app to request a driver to get large and bulky items delivered for you.
Our biggest challenge at Buddytruk is that, as the on-demand market space grows, so does the pushback from the industries we are disrupting. Like Uber, our service makes it easy for our drivers to make a lot of money, make their own schedule, and be in full control of their career path, but this conflicts with the business models we’ve all grown accustomed to, so we always need to make sure we get the right message out there.