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Archive

Legos and Kindles Make Amazon's List of Best-Selling Products in 2010

The behemoth online retailer Amazon.com has, by shear virtue of its size, become the default aggregator of purchase data that paints a revealing portrait of American consumers’ tastes and preferences. While we can’t all be Amazon, there may be a lesson or two to be learned from reviewing the holiday cash register receipts of Amazon and its sellers.

The retail giant released its best-selling products list of 2010 this week and the results show that shoppers love their electronics, especially, Amazon’s Kindle e-reader.

Best-selling products on Amazon.com in 2010 by total units sold:

  • Electronics: Kindle Wireless Reading Device (Wi-Fi)
  • Books: "The Girl Who Kicked the Hornet's Nest" by Stieg Larsson
  • Kindle Books: "The Girl with the Dragon Tattoo" by Stieg Larsson
  • Movies: "The Blind Side" (DVD)
  • Video On Demand: "Sherlock Holmes"
  • Music: "The Gift" by Susan Boyle
  • MP3 Album: "Speak Now" by Taylor Swift
  • MP3 Song: "I Gotta Feeling" by The Black Eyed Peas
  • Video Games: Call of Duty: Black Ops
  • Wireless & Accessories: Samsung Captivate Android Phone (AT&T)
  • Computers: Apple MacBook Pro 13.3-Inch Laptop
  • Software: Microsoft Office 2010 Home & Student
  • Home, Garden & Pets: Eureka Enviro Hard-Surface Floor Steamer
  • Grocery: Coffee People Donut Shop K-Cups for Keurig Brewers
  • Health & Personal Care: Omron Digital Pocket Pedometer
  • Beauty: Revitalash Eyelash Conditioner
  • Toys : Bananagrams
  • Baby: Vulli Sophie the Giraffe Teether
  • Clothing & Accessories: Levi's Men's 501 Jean
  • Shoes & Accessories: Ray-Ban New Wayfarer Sunglasses
  • Watches: Invicta Women's Square Angel Diamond Stainless Steel Chronograph Watch
  • Sports & Outdoors: P90X Extreme Home Fitness Workout Program
  • Tools & Home Improvement: Black & Decker Ratcheting ReadyWrench
  • Automotive: Battery Tender Junior Battery Charger
  • Frustration-Free Packaging: Coffee People Donut Shop K-Cups for Keurig Brewers (Pack of 50)

 

Most-Wished-For Products of 2010 (products that appeared most often on the Wish Lists of Amazon.com customers in 2010):

  • Electronics: Kindle Wireless Reading Device (Wi-Fi)
  • Books: "The Girl Who Kicked the Hornet's Nest" by Stieg Larsson
  • Kindle Books: "The Girl with the Dragon Tattoo" by Stieg Larsson
  • Movies: "Inception" (Three-Disc Blu-ray/DVD Combo)
  • Video On Demand: "Dexter: The Fourth Season"
  • Music: "Speak Now" by Taylor Swift
  • Video Games: Call of Duty: Black Ops
  • Computers: Apple MacBook Pro 13.3-Inch Laptop
  • Software: Microsoft Office 2010 Home & Student
  • Wireless: LG KP500 Cookie Unlocked Phone
  • Home, Garden & Pets: Weber Rapidfire Chimney Starter
  • Grocery: Coffee People Donut Shop K-Cups for Keurig Brewers
  • Health & Personal Care: Crest 3D White Whitestrips with Advanced Seal Professional Effects Enamel Safe Dental Whitening Kit
  • Beauty: Coastal Scents 88 Color Makeup Palette
  • Toys: LEGO Ultimate Building Set
  • Baby: Vulli Sophie the Giraffe Teether
  • Clothing & Accessories: Classic Black Fedora Hat
  • Shoes & Accessories: UGG Australia Women's Classic Short Boots
  • Jewelry: Sterling Silver Marcasite and Garnet
  • Watches: Citizen Men's Eco-Drive Chronograph Canvas Watch
  • Sports & Outdoors: P90X Extreme Home Fitness Workout
  • Home Improvement: SOG Specialty Knives & Tools Tactical Tomahawk
  • Automotive: Sunforce 60-Watt Solar Charging Kit

Most Popular Gift Products of 2010 (most frequently purchased as gifts by Amazon.com customers in 2010):

  • Electronics: Kindle Wireless Reading Device (Wi-Fi)
  • Books: "Delivering Happiness: A Path to Profits, Passion, and Purpose" by Tony Hsieh
  • Kindle Books: "Decision Points" by George W. Bush
  • Movies: "Toy Story 3" (DVD)
  • Music: "The Gift" by Susan Boyle
  • Video Games: Just Dance 2
  • Computers: Toshiba Satellite TruBrite 15.6-Inch Laptop
  • Software: Adobe Photoshop Elements 9 (Win/Mac)
  • Wireless: Nokia N900 Unlocked Phone/Mobile Computer
  • Home, Garden & Pets: Oregon Scientific Grill Right Wireless Talking Oven/Barbeque Thermometer
  • Grocery: Numi Tea Bamboo Flowering Tea Gift Set
  • Health & Personal Care: Chia Obama Handmade Decorative Planter
  • Beauty: Jerdon Magnification Tri-fold Lighted Mirror
  • Toys: LEGO Ultimate Building Set
  • Baby: Vulli Sophie the Giraffe Teether
  • Clothing & Accessories: Kenneth Cole REACTION Men's Passcase Wallet
  • Shoes & Accessories: BEARPAW Women's Eva Shearling Boot
  • Jewelry: Sterling Silver Amethyst Butterfly Pendant, 18"
  • Watches: Casio Men's G-Shock Classic Digital Watch
  • Sports & Outdoors: Zumba Fitness Total Body Transformation System DVD Set
  • Home Improvement: Black & Decker Ratcheting ReadyWrench
  • Automotive: Wagan Heated Seat Cushion