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New USPS Priority Mail Features Benefit Small Businesses

New USPS Priority Mail Features Benefit Small Businesses . / Credit: Postal truck image via Shutterstock

The United States Postal Service is beefing up its shipping options for small businesses.

The Postal Service announced this week it is changing its Priority Mail offerings by adding improved features, including free insurance, new tracking options and day-specific delivery.

Postmaster General and CEO Patrick Donahoe said the new Priority Mail options are designed to help the Postal Service meet the strong marketplace demand for core shipping features at affordable pricing.

"We believe this Priority Mail lineup positions the Postal Service very competitively in the shipping marketplace and gives small businesses and other frequent shippers a continued and compelling reason to do business with the Postal Service," Donahoe said.

Specifically, Priority Mail will now provide scheduled delivery — one-day, two-day or three-day — based on the origin and destination of the package. Additionally, the new USPS Tracking system now prominently displays tracking and scheduled delivery information on customers’ retail receipts in order to make it simpler for them to monitor packages that are on the move.

Also, shippers using Priority Mail one-day, two-day or three-day will also get up to $100 in free insurance. Other new features include:

  • No fuel or residential surcharges
  • Free boxes and envelopes are delivered at no charge
  • Free pickup, regardless of the number of packages
  • Multiple packaging options

"Our revamped Priority Mail product line should be a game changer in the shipping marketplace,” said Nagisa Manabe, chief marketing and sales officer for the Postal Service.

The Postal Service, which is projecting that the new features will help it generate more than half a billion dollars in new revenue over the next year, plans to educate business and residential customers about its new Priority Mail products through an integrated marketing campaign that will extend through the holiday season.

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Chad Brooks

Chad Brooks is a Chicago-based freelance writer who has nearly 15 years experience in the media business. A graduate of Indiana University, he spent nearly a decade as a staff reporter for the Daily Herald in suburban Chicago, covering a wide array of topics including, local and state government, crime, the legal system and education. Following his years at the newspaper Chad worked in public relations, helping promote small businesses throughout the U.S. Follow him on Twitter.