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Social Media Seminar Offers Free Marketing Advice

twitter-logo-100712-02 Credit: Dreamstime

So you’ve reconnected with all your old high school friends and you’re being treated to a minute-by-minute account of your co-worker’s most mundane status updates, but you haven’t quite figured out how social media networking sites are going to help you better your business.

A free online, all-day seminar planned for July 28 could help you translate all those Tweets and entertaining, yet totally useless, YouTube videos into a business strategy that will position your company to take advantage of the buzz social media can generate .

The seminar, called "ReTweet: Engagement Means Business," is specifically targeted to PR and online marketing professionals but can be attended by anyone. It will be held, Wed., July 28 from 9:30 a.m. to 5:30 p.m. (EST).

Featured speakers and topics will include:

  • From PR's Past to Social Media Power, Deirdre Breakenridge, President and Executive Director of Communications, Mango!
  • Game Change: The New Rules of Marketing & PR, David Meerman Scott, Marketing Strategist and Author
  • Integrated Marketing Communications: Engaging Your Audience Online, Beth Harte, Client Services Director, Digital Marketing, Serengeti Communications
  • Optimizing PR for the Web in 2010, Lee Odden, CEO, TopRank Online Marketing
  • Engage or Die, Brian Solis, Principal at FutureWorks and Author of Engage!

Attendees that register for the event, hosted by Lantham, Md.-based Vocus, will have access to the conference on-demand for six months following the live event. There is no cost to attend the conference. To register visit online: http://tinyurl.com/262qt29.