Developing a mobile app seems like an overwhelming task, but it’s not as difficult as you might think. Whether doing the work in-house or farming it out, lots of very small businesses are finding the process quite manageable and affordable.
In fact, some of the coolest new applications are coming out of small companies, some with only one employee. BusinessNewsDaily got the lowdown on how and why five entrepreneurs developed their apps and what inspired the idea in the first place.
Amos Winbush doesn’t really want to talk about it, but yes, he is a former "American Idol" contestant. Now that that’s out of the way, the former singer/songwriter and current chief executive of CyberSynchs wants to get down to business.
His mobile app, CyberSynchs, is a data synchronization program that allows users of all mobile devices to back up and store all of their data, music, contacts, etc., on CyberSynchs’ network.
Winbush took a unique approach to the app and to the business he launched in 2008 to develop it.
“I started the company because I bought the first-generation iPhone and it crashed,” Winbush told BusinessNewsDaily. “All of our lives are managed from this one piece of technology, and when it’s gone we’re lost.”
Winbush was looking for something that could back up all the data in his phone, regardless of which phone he used. It was then that CyberSynchs was born.
Rather than finding a company to create the technology, Winbush built his own, following an unusual business model. He recruited his team with the promise of no salary for a year, but with a stake in the ownership of the company. He invested just $250 of his own money.
Two years later Winbush has a growing New York-based company of 15 employees that is set to launch a variety of new products. He has been named one of Inc.com’s "30 Under 30" and the 2010 Black Enterprise Innovator of the Year.
Winbush said it cost between $30,000 and $50,000 to develop the application. Users get it for free, then pay $2.99 a month to store their data with CyberSynchs. Winbush says the company has 500,000 subscribers and anticipates 3.5 million by the end of 2011.