1. Business Ideas
  2. Business Plans
  3. Startup Basics
  4. Startup Funding
  5. Franchising
  6. Success Stories
  7. Entrepreneurs
  1. Sales & Marketing
  2. Finances
  3. Your Team
  4. Technology
  5. Social Media
  6. Security
  1. Get the Job
  2. Get Ahead
  3. Office Life
  4. Work-Life Balance
  5. Home Office
  1. Leadership
  2. Women in Business
  3. Managing
  4. Strategy
  5. Personal Growth
  1. HR Solutions
  2. Financial Solutions
  3. Marketing Solutions
  4. Security Solutions
  5. Retail Solutions
  6. SMB Solutions
Start Your Business Success Stories

8 Things You Didn't Know About Peeps

They're as closely associated with Easter as the Easter Bunny himself, but there's a lot you may not know about the tiny marshmallow-molded, sugar-coated creatures called Peeps. Here's a quick rundown of eight things you probably don't know about Peeps.
Millions a day

8 Millions a day

In 1953, it took 27 hours to create one Peeps marshmallow chick. Today, thanks to advances in technology, it takes six minutes. Just Born, the company that makes Peeps, produces enough of the marshmallow critters in one year to circle the Earth twice. The business makes 4.2 million Peeps a day in its Bethlehem, Pa., factory. Photo Credit: Just Born
A retro revamp

7 A retro revamp

In the late 1950s, Peeps' wings were "clipped" to give them a sleek, modern look. Photo Credit: Just Born
Low in calories

6 Low in calories

Each Peeps chick has 28 calories and bunnies have 27.5 calories. Both have 0 grams of fat. Photo Credit: Just Born

5 Peep-a-licious

Peeps have become gourmet favorites used in fondues, crème brûlée and as cappuccino toppings. Photo Credit: Just Born
Famous Peeps

4 Famous Peeps

Peeps have made celebrity appearances on many programs, including "Good Morning America," "The Today Show," "CBS Sunday Morning," "The Early Show," "Martha Stewart," "The Ellen DeGeneres Show," "South Park," "Jeopardy" and "The Daily Show." The company also promotes Peeps with its three Peepster cars which travel around the country and appear at special events. Photo Credit: Just Born
Celebrity Peep lovers

3 Celebrity Peep lovers

Some celebrity Peeps fans include Justin Bieber, Miranda Cosgrove, Joe Jonas, and Dylan Lauren. Photo Credit: Music4mix / Shutterstock.com
Peeps contests

2 Peeps contests

There are currently 60 different active national Peeps contests listed on the Peeps website. Photo Credit: WashingtonPost.com
Not just Peeps

1 Not just Peeps

Just Born also invented "jimmies," also known as ice cream sprinkles. The topping got its name from the employee who created them, Just Born said.

[How Peeps Evolved From an Easter Candy to a Cult Classic]
Photo Credit: Chocolate sprinkles image via Shutterstock
Jeanette Mulvey
Jeanette Mulvey

Jeanette has been writing about business for more than 20 years. She has written about every kind of entrepreneur from hardware store owners to fashion designers. Previously she was a manager of internal communications for Home Depot. Her journalism career began in local newspapers. She has a degree in American Studies from Rutgers University. Follow her on Twitter @jeanettebnd.